Question : Pune-based Zomato Ltd. is a maker of electronics products. It deals in both laptops and mobile phones in addition to products like books, musical instruments, videotapes, etc. The business was organised functionally, with separate divisions for production, marketing, and finance. The products were being looked after by all the functional heads, while occasionally their tasks crossed over. Conflicts between departments and issues with cooperation resulted from this. Rahul, the CEO of the company, chose to categorise computers and mobile phones under "consumer electronics" and books, musical instruments, videotapes, and other items under "Media" to facilitate specialisation. Rahul has completed a task related to one of the management functions in the process. Determine the action.
Option 1: Identification and division of work
Option 2: Departmentalisation
Option 3: Assignment of duties
Option 4: Establishing authority and reporting relationships
Correct Answer: Departmentalisation
Solution : Grouping similar and related jobs into larger units called departments, divisions or sections and placing them under a department head. It facilitates specialization. – The departments are linked together and are interdependent. Hence, the correct option is 2.
Question : Case Study: XYZ Manufacturing Company
XYZ Manufacturing Company is a well-established firm that produces consumer electronics. They have been facing increased competition and declining sales in recent years. The management is looking for ways to revamp their production processes and regain market share.
Question:
One of the characteristics of effective planning that XYZ Manufacturing Company should focus on is:
Option 1: Lack of flexibility
Option 2: Ambiguous objectives
Option 3: Measurable and specific goals
Option 4: Ignoring external opportunities
Correct Answer: Measurable and specific goals
Solution : The correct answer is (c) Measurable and specific goals
Effective planning involves setting clear, measurable, and specific goals. Measurable and specific goals provide a clear direction for the organization, facilitate decision-making, and allow for objective assessment of progress. In the context of improving production processes, having specific and measurable goals will help XYZ Manufacturing Company track success and ensure alignment with the overall organizational objectives.
Question : Case Study 3:
A customer purchased a television from a reputed electronics store. Within a few days of purchase, the television developed a major defect. The customer wants to approach the consumer court to seek compensation. Can he directly approach the National Consumer Disputes Redressal Commission?
Option 1: Yes, he can directly approach the National Commission in such cases.
Option 2: No, he must first approach the District Forum for cases involving products.
Option 3: Yes, he can approach the National Commission only if the defect is not repairable.
Option 4: No, the National Commission can only handle cases involving services.
Correct Answer: No, he must first approach the District Forum for cases involving products.
Solution : The correct answer is (b) No, he must first approach the District Forum for cases involving products.
In cases involving the purchase of a product like a television, the consumer should first approach the appropriate District Consumer Disputes Redressal Forum. The National Consumer Disputes Redressal Commission is usually involved in handling appeals or cases of significant value, and consumers are generally required to exhaust the remedies available at the district and state levels before approaching the National Commission. So, the customer should start by filing a complaint with the District Forum to seek compensation for the defective television.
Question : Case Study: XYZ Electronics Pvt. Ltd.
XYZ Electronics Pvt. Ltd. is a growing company specializing in the manufacturing of electronic gadgets. The management believes in effective directing to ensure smooth operations. Consider the following scenario to answer the questions.
Question:
The supervisor at XYZ Electronics emphasizes open communication to:
Option 1: Create misunderstandings among team members
Option 2: Establish a hierarchy of authority
Option 3: Facilitate the exchange of ideas and information
Option 4: Implement autocratic decision-making
Correct Answer: Facilitate the exchange of ideas and information
Solution : The correct answer is (c) Facilitate the exchange of ideas and information.
Open communication is an essential aspect of effective leadership and team collaboration. It involves encouraging and promoting the free flow of information, thoughts, ideas, and feedback among team members. This facilitates a more transparent and informed decision-making process and allows for a better exchange of ideas, ultimately contributing to the overall success of the organization.
Question : Case Study: XYZ Electronics Pvt. Ltd.
XYZ Electronics Pvt. Ltd. is a growing company specializing in the manufacturing of electronic gadgets. The management believes in effective directing to ensure smooth operations. Consider the following scenario to answer the questions.
Question:
What is the primary responsibility of a supervisor at XYZ Electronics?
Option 1: Ignoring employee feedback
Option 2: Focusing solely on individual tasks
Option 3: Ensuring employee development and performance
Option 4: Implementing rigid control over decisions
Correct Answer: Ensuring employee development and performance
Solution : The correct answer is (c) Ensuring employee development and performance
Supervisors are responsible for overseeing the work of their team, providing guidance, support, and feedback to help employees develop their skills and perform their jobs effectively. This involves coaching, training, setting goals, conducting performance evaluations, and facilitating growth within the organization.
Question : Case Study: XYZ Manufacturing Company
XYZ Manufacturing Company is a well-established firm that produces consumer electronics. The management is planning to launch a new line of smart home appliances.
Question:
What should XYZ Manufacturing Company do after setting objectives and goals in the planning process for the new line of smart home appliances?
Option 1: Identifying potential risks
Option 2: Allocating resources
Option 3: Developing premises
Option 4: Evaluating alternatives
Correct Answer: Allocating resources
Solution : The correct answer is ( b). Allocating resources
Once the goals are established, XYZ Manufacturing Company needs to allocate resources such as finances, manpower, technology, and time to support the initiatives outlined in the plan. Proper resource allocation is crucial for implementing the strategies and ensuring the successful introduction of the smart home appliances.
In summary, while all the options mentioned are important aspects of the planning process, allocating resources is the immediate and practical step that follows setting objectives and goals. It ensures that the necessary means are available to implement the plan effectively.
Question : In 2022, the Union Ministry of Electronics and IT approved the greenfield Electronic Manufacturing Cluster (EMC) in ______.
Option 1: Rajasthan
Option 2: Maharashtra
Option 3: West Bengal
Option 4: Kerala
Correct Answer: Maharashtra
Solution : The correct answer is Maharashtra.
The Electronics Manufacturing Clusters will be developed in the Ranjangaon area of Maharashtra. The cost of the project is Rs 500 crores. It is expected to generate thousands of jobs in the coming years and will attract an investment of over Rs 2000 crores.
Question : Case Study:
FreshTech Electronics releases an ad showcasing its new smartphone, highlighting its advanced features and design. Some customers, however, feel that the ad lacks innovation and is repetitive. What objection to advertising is presented here?
Option 1: Lack of Appeal
Option 2: Lack of Credibility
Option 3: Lack of Creativity
Option 4: Exaggeration and Deception
Correct Answer: Lack of Creativity
Solution : The correct answer is (c) Lack of Creativity.
Customers expressing that the ad lacks innovation and is repetitive are raising concerns about the creativity of the advertisement. Creativity is a key aspect of advertising that involves presenting information in a fresh, unique, and engaging way. If customers find the ad to be repetitive or lacking in creativity, it implies that the advertisement might not be effectively capturing their attention or providing new and exciting perspectives about the product. This objection emphasizes the need for creativity to make advertisements more appealing and interesting to the target audience.
Question : Case Study: XYZ Electronics Pvt. Ltd.
XYZ Electronics Pvt. Ltd. is a growing company specializing in the manufacturing of electronic gadgets. The management believes in effective directing to ensure smooth operations. Consider the following scenario to answer the questions.
Question:
The role of a supervisor at XYZ Electronics is to ensure that employees' activities align with the:
Option 1: Personal goals of employees
Option 2: Vision and goals of the organization
Option 3: Autocratic leadership style
Option 4: Bureaucratic procedures
Correct Answer: Vision and goals of the organization
Solution : The correct answer is (b) Vision and goals of the organization.
Supervisors are responsible for guiding and overseeing the work of their team to ensure that it aligns with the broader vision and goals of the organization. This involves setting clear expectations, communicating organizational objectives, and ensuring that employees' efforts contribute to the achievement of those objectives. The supervisor's primary responsibility is to align and integrate employees' activities with the organization's vision and objectives.
Question : Case Study:
ABC Electronics sponsors a local charity event and gets its logo featured on promotional materials. Which form of sales promotion is demonstrated here?
Option 1: Trade Shows
Option 2: Event Marketing
Option 3: Samples
Option 4: Loyalty Programs
Correct Answer: Event Marketing
Solution : The correct answer is (b) Event Marketing.
By sponsoring a local charity event and having its logo featured on promotional materials, ABC Electronics is engaging in event marketing. Event marketing involves promoting a brand or product through participation or sponsorship of events, which can enhance brand visibility, create positive associations, and connect with the target audience present at the event. Trade shows, samples, and loyalty programs are different forms of sales promotion with distinct strategies and goals.