how much can I earn from digital marketing freelancing in India?
hi...
Earn up to 40 Lakhs per Year with Freelance Digital Marketing ! If you're brave enough to say no to 9-5 jobs and are ready to venture into the world of freelancing , then we've got great news for you! Freelancing , especially in digital marketing , is in huge demand.
I am confused in deciding which coarse i have to do after 12.I want to be businessman so i would to prefer for marketing, management, enterpreneur.so please help me by suggesting any coarse.
Hello humans...
As you have mentioned, you want to become a businessman so below i am giving you details which will help you in the future.
To become an entrepreneur or a businessman you need to prepare both financially and emotionally along with that if you have proper education for it then it will become easier for you to establish your career and business. Entrepreneurship is a procedure of designing, starting, and running a business. Nowadays the young generation of the nation is more focused on starting their business and this has given rise to many new startup companies within the country. There are many courses available which you can pursue, such as
BBA- it is a bachelor's or an undergraduate course. BBA (Bachelor of Business Administration) is a 3 years course with a major specialization in Marketing, Finance, HR, IB, Logistic, and many more. The average course fee is Rs. 1- Rs. 2.5 LPA. and the average salary you can expect is Rs. 2- Rs. 5 LPA.
Advantages of this course- This will help you in acquiring professional and management skills, leadership quality, it will also teach you about the strategies and different stages of running a business
It will cover the entire phase of basic management; financial and advertising management, business, economics, accounting policies, business laws, IT, and basic knowledge about computers.
It will help in becoming independent from a young age with multidisciplinary skills
Eligibility
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The candidate has completed their +2 level education in any stream from any recognized institution can apply for a BBA course
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The aspirant has to score a minimum of 50% or above in class 12th. The candidates who are in their final year also can apply for the BBA course
Different institutions conduct different entrance exams and the aspirants need to qualify for the entrance test to get admission in BBA courses. Some popular entrance test is SET (Symbiosis Entrance Test), Narsee Monjee Institute of Management Studies conducts NPAT, Guru Govind Singh Indraprastha University organize CET BBA exams, Christ University entrance test organized by Christ University, BUMAT organized by Bharati Vidyapeeth deemed university, AUMAT is a university level exam organized by Alliance University and this exam is organized for the students who want to get admission in various undergraduate courses like BBA & B.Com.
BMS- It is an undergraduate program in the Management stream. Bachelor of Management Studies focuses on the development of logical and analytical skills concerned with business management. It’s a 3 year program.This course offers specialization in entrepreneurship, finance, marketing, and so on
Eligibility- Minimum qualification required for this post is the candidate has to qualify the class 12th annual examination with a minimum of 50% of aggregate marks.
The approximate course fee of this program is Rs. 1 to Rs. 5 LPA. and the salary you can expect is between Rs. 3 to Rs. 5 LPA.
BBM- It is an undergraduate program in the Management stream. Bachelor of Business of Management focuses on taking key managerial decisions and personnel management. It’s a 3 year program. Some of the popular specializations available in the BBM course are business law, finance, management information system, etc.
Eligibility - The candidate has to qualify the class 12th annual exam with a minimum of 50% of aggregate marks.
The approximate fee for this program is Rs. 1 to Rs 5 LPA. and a graduate with a degree of BBM can expect an amount of Rs. 3.5 -Rs. 5 LPA.
Integrated MBA - It’s a 5 years program where the student can get the chance to read both the courses of BBA and MBA. The objective of the program is to make the students familiar with the various and different fields of management, prepare them to deal with complex management- level issues, decision-making skills, leadership qualities, etc. The curriculum of this program covers both field-specific education, case studies, logistics, and so on.
After getting an Integrated MBA degree, a lot of job opportunities will be available for an individual in the job market and they can expect more salary as compared to a BBA degree holder. An Integrated MBA degree holder can directly enter a middle or higher level of managerial posts.
Admission to this course is done through different entrance exams. Many institutes organize different entrance exams for this program. Few of them are mentioned here, CAT, XAT, MAT, IIFT, GMAT, TISSNET, TANCET, MAH-CET, SNAP, ATMA, MICAT, etc
B.Com- you can also join the B.Com program as it will help you in the future.
Some of the top colleges where you can pursue these above-mentioned courses are given below-
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IIM, Bangalore- Indian Institute of Management
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IIM, Ahmedabad- Indian Institute of Management
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IIM, Indore- Indian Institute of Management
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XIME- Xavier Institute of Management and Entrepreneurship
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EDI, Gandhinagar- Entrepreneurship Development Institute of India
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IIPM, Delhi- The Indian Institute of Planning and Management
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KIIT School of Management, Bhubaneswar
Opportunities after getting a degree in management -
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Small Business Owners
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Open your start-up
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Business consultant
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Jobs in Industries
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Business Reporter
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Finance Analyst
Above-mentioned are few opinions, there are other plenty of options available for you to explore. And to become a businessman along with financial, emotional, and educational qualification you also need to be very hardworking, must have leadership qualities, risk handling, risk-taking, and better managerial skills are important.
I hope this helps you, if you have any query then feel free to ask in the comment section
Good Luck
what are the marketing concepts?. Explain the process of evolution of these concept
Hello,
* All the companies have different perception and orientation towards the business and the marketplace. They follow different philosophies of marketing. The Marketing concepts are classified into five types:
- Production concept
- Product concept
- Selling concept
- Marketing concept
- Societal concept
1) Production Concept
- It emerged during the initial stages of industrial revolution. As per this concept producers believe that customers will buy a product that is inexpensive and available easily and widely. So managers aimed at high production efficiency with low cost and making the product easily available to the customers by mass distribution efforts.
2) Product Concept
- This concept is different from the production concept where instead of high production and low cost, emphasis is on product attributes. In this concept producers believe that customers will buy the products which have best features and attributes like quality, appearance etc. So they stress more on improving the product, modifying it and adding innovative features.
3) Selling Concept
- In this concept producers believe that a customer will buy a product only if aggressive selling and promotion is done for the product Main aim is to maximize the sales volume by aggressive selling efforts. Limitation to this concept is that producers first produce a product and then decide to sell it without identifying what customers want Producers are product-centered ignoring the needs of the buyers. It focuses on the needs of the sellers and aim to earn profits through sales volume. Seller is considered to be the king and customer is viewed as the last link in business.
4) Marketing Concept
- This concept emphasizes on understanding what customer wants and satisfying their needs by means of the product. It constantly stresses on the needs of the buyers. It focuses on the customer and not just on the product Customer is considered to be the king. Companies start from target market, focus on customer’s needs and by means of the integrated marketing earn profit through customer satisfaction more efficiently than their competitors.
5) Societal Concept
- It aims to produce a product in such a way that preserves the society’s well-being. The concept is based on the societal welfare. Companies should not forget the social and the ethical issues in the process of marketing. It emphasizes on efficient utilization of resources, societal welfare and environmental concerns. Consumers are likely to favor organizations which are concerned with meeting their wants, long-run interests, and society’s long-run interests. The organization’s task is to serve target markets in a way that it not only satisfies the wants but also meets long-run individual and social requirements as the key to attract and hold customers.
* Process of Evolution :
- The origin of marketing management dates back to the prehistoric period when the barter system emerged. It was not possible for everyone to produce everything they needed so they eventually started the barter system. In this, two parties exchange the physical products that carry value On mutual agreement. The emergence of barter system led to the growth of modern day marketing.
- During the late 80s in the initial stages of Industrial revolution, there was no competition and producers were able to sell whatever they produced. There was no competition in the market and customers had to purchase the products that were available in the market.
- They believed in production concept which means consumer prefers inexpensive and widely available products, so major emphasis was on high production efficiency. But as more companies came in, producers were unable to sell whatever they produced and product concept emerged where companies started to improve their product features.
- Later in 1920s selling concept came into being, where producers believe in aggressive selling and promotion o fa product or service to create customers. And as the competition increased producers started realizing the value of customers and customer satisfaction. Companies started analyzing what customer need or want and the main idea was to satisfy customers and maximize profits; this led to the emergence of marketing concept.
- Back in 1909 Henry Ford's said a famous quote about the “Model T” was, "Any customer can have a car painted any color that he wants, so long as it is black.
- "The Ford unicolor “Model T” only came in black because the production line required compromise so that efficiency and improved quality could be achieved and multiple colors Means, more costs, more staff, more equipment, results a more complicated process.
- In 1906 US. overcame all Europe and produced 58000 Car comparing to 314 cars in 1902 and Ford ambitions was to produce a car priced at 1000$ comparing to 4000$ the average car price at this time.
* Post Covid-19 society :
- Post Covid-19 Period, The world will be more Nationalized rather than globalized and more computerized and social distances will remain for some good time and that would create a lot of new concept like the remote working and more online services which will could lead to a new kind of Marketing and new innovative ideas which could reshape the old concept of marketing in the near future also the Companies Credibility, Social responsibility and customer loyalty will be a very important key of success in the next era.
* Hope this information helps !!
name the bestest YouTube channel that are providing digital marketing course videos on YouTube?
Hello aspirant,
11 YouTube Channels for Digital Marketing
Backlinko. Backlinko is from backlink master Brian Dean.
SEMrush. SEMrush is an all-in-one marketing toolkit.
HubSpot. HubSpot is a leading source for inbound marketing techniques.
Jay Baer.
The Business Lounge.
Josh Bachynski.
The GaryVee Video Experience.
Neil Patel.
Thankyou
i have done BCA and i have completed MBA from marketing & IT am i eligible for CDAC?
Hello,
Centre for Development of Advanced Computing (CDAC) has common eligibility criteria and course specific eligibility criteria. The common eligibility criteria is that a candidate must have passed Bachelor of Engineering in any of the following disciplines: Information Technology, Computer Science, Electronics, Telecommunications, Electrical or Instrumentation or must have passed MSc/ MS in Computer Science, IT, Electronics. Candidates others than Diploma+Engineering graduates must have studied Mathematics in 10+2 level. Considering the eligibility criteria you are not eligible to apply for CDAC.
To check the eligibility criteria click on the link below'
completion of b.tech cse in iit is best or after completion takinh mba marketing is best ? and what are salary packages?
Dear aspirant,
You should not look only on the basis of cse and salary packages . You should go for what your heart says. If you really have interest in cse then it's good if you get cse in any of your preferred IITs. I don't think after studying cse you should take up mba as it is not something which a cse does.
what are the marketing concepts
Hello aspirant,
This is a business philosophy that challenges the above three business orientations.Its central tenets crystallized in the 1950s.It holds that the key to achieving its organizational goals (goals of the selling company) consists of the company being more effective than competitors in creating, delivering, and communicating customer value to its selected target customers. The marketing concept rests on four pillars:target market, customer needs, integrated marketing and profitability.
Distinctions between the Sales Concept and the Marketing Concept:
1.The Sales Concept focuses on the needs of the seller.The Marketing Concept focuses on the needs of the buyer.
2.The Sales Concept is preoccupied with the seller’s need to convert his/her product into cash.The Marketing Concept is preoccupied with the idea of satisfying the needs of the customer by means of the product as a solution to the customer’s problem (needs).
The Marketing Concept represents the major change in today’s company orientation that provides the foundation to achieve competitive advantage .This philosophy is the foundation of consultative selling .
The Marketing Concept has evolved into a fifth and more refined company orientation:The Societal Marketing Concept. This concept is more theoretical and will undoubtedly influence future forms of marketing and selling approaches.
All the best for your future
Im planning for my MBA and Im really really really confused between marketing and finance and i dont know what to do, which one offers more scope in terms of job placement, salary, everything... i come from a commercial background and Im actually feeling like a blank canvas. so need help in this.
Hello,
* MBA is a 2 year degree programme. You can choose the one of your favorites and interested specialization out of the finance, marketing, HR, Operation, etc.
* To get the admission in MBA you should have a graduate degree in any discipline with good percentage.
* Here we are talking about one of the specializations called “ Finance ” .
* Students were asked that why you are choosing finance as their specialization. Replies, the financial crisis is being counted as the biggest crises of the world. And we had the experienced that before a couple of years. All countries are demanding heavily the skilled financial analyst against their financial sector for preparation and control.
* Therefore, MBA in finance is most sought programme in across the world.
* In this course, the students are offered the knowledge and skills of analytical thinking, continuous process, concept of managerial decision, maintaining balance between risk & profitability, coordination process and centralized nature.
* The course is included with the corporate finance, budgeting, costing, international finance, investment & securities and working capital management. These subjects prepare the students to work with any financial organization.
* Actually, the students who have done the B.com or having commerce in their qualifying examination, they are well going-through the finance, accountancy and related fields.
* You can do the MBA in finance after the completion of UG degree in Engineering, medical, science, art & humanities.
* “There are lots of job opportunities are offered in the MBA (Finance) qualified in the public as well as private sector”.
* Finance MBA can work in banking and non-banking sectors. You can work anywhere in the corporate world. Every industry has a need for financial expert for maintaining the balance of capital.
* The students, who have done the MBA in finance, have a lot of job opportunities in government and the private sector. He/she can be a part of the stock market, top-notch organization, finance ministry and related organizations. Beside an MBA finance with CA can run his own business.
* You can play the role of following positions in an industry:
- Asset Management
- Corporate Finance
- Corporate Banking
- Credit Risk Management
- Derivatives Structuring
- Hedge Fund Management
- Private Equity
- Treasury
* After pursuing this course, you can find job placements in various areas such as Financial Institutions, Banks, Financial Consultancies, Colleges & Universities and various government and private firms & companies.
* “Finance is counted among one of the highly paid sectors of the country”.
* It is a good paying degree course. Salary is no bar for the qualified and skilled one. A financial manager can earn Rs. 3 to 4 lacs per year.
* Salary of an MBA in Finance qualified can also depend upon the working experience, qualification, recruiters, geographic location of the organization, etc. After gaining sufficient experience, you can easily earn attractive salary packages in both sectors.
* Talking about MBA in Marketing can help you get a job promotion and qualify for management and executive positions in your current company. Since postgraduate business programs emphasize developing leadership and communication skills, graduates can advance to marketing positions with great ease.
* Whether you are interested in sales, business development, media and entertainment, advertisement, brand management, or even general management, these skills form the heart of any senior-level role. Technology has further augmented the marketing world, adding new creative areas and innovative job profiles to the mix.
* A master’s degree can provide a significant boost to your compensation package. According to Pay scale, the annual salary for holders of an MBA in marketing ranges from Rs 3 lakh to Rs 20 lakh , depending on the seniority, company, and sector. Some of the leading recruiters include Tata Consultancy Services, Vodafone, Amazon, Citibank, HDFC Bank, and Kotak Mahindra Bank. Even FMCG giants (like HUL, P&G, Marico) and international advertising agencies, including Ogilvy, DDB Mudra, Dentsu, McCann Erickson, etc. hire marketing graduates.
* Moreover, reputed technology companies like Google, Microsoft, Facebook, Oracle, SAP, IBM, Salesforce hire MBA talent for several marketing positions. So, the job responsibilities that come with lucrative pay scales can be diverse and widely varied.
* The typical MBA in Marketing programs is structured to prepare you with the ‘core’ business coursework and supplement that understanding with marketing-specific electives. The core subjects focus on finance, human resources, accounting, corporate management, organizational behavior, etc.
* On the other hand, the elective courses zero in on topics like market research, consumer behavior, product management, brand management, strategic selling, and promotional campaign management.
* As a marketing manager, you may have to analyze the demand for a particular product or perform a Cost-Volume-Profit analysis to determine the break-even point. Here, your B-school teachings will come handy. Therefore, the program is designed to equip you with a strong foundational knowledge of business administration and marketing concepts. And this learning can be applied across different industries and career fields.
* Choice is yours.
* Hope this information helps.
* All the best !!
which is the most scope able career graphic design or digital marketing and why?
Hi,
Graphic Designing and Digital Marketing, both are contemporary fields, that require a person to be creative and good at ideation.
Graphic Designers create visuals that communicate messages effectively to the audience, through print media and electronic media. They work mainly with Magazines, Advertising Houses, Publishing Houses, Media companies, and other Corporates. The average starting salary for a Graphic Designer in India can be anywhere around 20-25k per month, and can scale up with time and the experience of the individual.
Digital Marketing is yet another contemporary field, which involves endorsing the products and services of a Company through digital channels, such as Social Media, Search Engines, Emails, Mobile Apps, etc. It requires a person to creatively plan and execute campaigns, estimate costs and evaluate returns, keep themselves updated with the dynamic algorithms of social media platforms, and much more.
Average starting salary of a professional in Digital Media Marketing can be anywhere around 25-30k per month, and can scale up by manifolds with time, experience, and upskilling.
While which Career option might make the best fit for somebody is predominantly dependent on individual needs, choices, abilities and interests, let me put across a general perspective here. Graphic Designing and Digital Marketing both are very promising fields, but the latter might take a few brownie points, with the world immersed in a pandemic and consequent changes in work culture. Advertising and Marketing of products and services are increasingly being conducted remotely, and hence, Digital Marketing can be predicted to have a very bright future.
Please feel free to reach out for any further queries.
All the Best!
which is the most earning course in both of them graphic design or digital marketing?
Hi, hope you're well!
About Graphic Design
Graphic designers use computer software to create visual designs that inspire, educate, and captivate customers. They create the overall layout and production design for a variety of applications, including ads, brochures, magazines, and corporate reports.
Key profiles
Art Director: The visual style and graphics in magazines, newspapers, product packaging, and film and television productions are the responsibility of art directors. They design a project's overall look and direct the work of those who produce artwork and layouts.
Pay: INR 8 Lakh - 12 Lakh CTC
Multimedia Artists & Animators: Animators create visual effects by sequencing images, drawings or models to bring their designs to life for television, film, video games, and other types of media.
Pay: INR 4.5 Lakh - 10 Lakh CTC
Web Designer: Websites are designed and developed by web developers. They're also in charge of the site's technological aspects, such as efficiency and capacity, which are indicators of a website's speed and capacity to handle traffic.
Pay: INR 1.5 Lakh - 6.5 Lakh CTC
Industrial Designers: Automobiles, household appliances, and toys are all built by industrial designers. By mixing art, sales, and engineering, they make products that people use every day. Industrial designers think about the product's intent, aesthetics, production costs, and usability when coming up with new designs.
Pay: INR 4.9 Lakh - 7.2 lakh CTC
Mobile Designer: They collaborate with cross-functional teams to create immersive and engaging mobile experiences. These designers understand the aesthetics as well as the functionality of web and mobile design.
Pay: INR 5 Lakh - 10 Lakh CTC
Product Designer: They are responsible for the visual and tactile aspects of a product. The product's knowledge architecture and physical interfaces are also the responsibility of a Product Designer.
Pay: INR 6 Lakh - 10 Lakh CTC
Employment Sector for Graphic Designers
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Corporate businesses
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Television & Film industry
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Publishing houses
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AD Firms
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Web designing
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Marketing firms
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Printing and Publishing
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Design studios
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Commercial packaging
Top Recruiters
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Cogwheel Studios
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Wipro technologies
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Zero Designs
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Buttercup advertising studio
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Think Design, Hyderabad
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TIS India
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Xiaomi India
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Netgains
Scope of graphic design
Graphic design is one of the most influential professions these days, with many people doing it because of their creative abilities. You should go for it if you believe you have the potential and imagination to succeed.
As a result of the pandemic, India's online industry is saturated. There is a lot of competition in graphic design, but there is also a lot of demand. There are no restrictions in this sector, and it is rapidly expanding. There will undoubtedly be substantial growth in this sector in the future.
For more details, refer: Career in Graphic Design
About Digital Marketing
The promotion of goods and services across a range of digital platforms, such as the internet and mobile technology, is known as digital marketing. Digital marketing includes email marketing, pay-per-click advertising, social media marketing, and even blogging.
Key Profiles
Digital Marketing Manager or Digital Director: They oversees the execution of digital marketing initiatives across a variety of platforms, including social media, SEO/SEM, ads, and e-mail campaigns. They also keep track of and strategize all digital marketing activities, as well as refine them on a regular basis to ensure maximum revenue and reach.
Pay: INR 4 lakhs - 10 lakhs CTC
Social Media Executive and Social Media Manager: They are in charge of driving traffic to the website and improving Google rankings. They must ensure that the content on the website is search engine friendly, conduct keyword research, become familiar with SEO software, and build and submit sitemaps.
Pay: INR 3 lakhs - 7 lakhs CTC
PPC/SEM Expert: SEM, or PPC analyst, evaluates website traffic in order to combine it with campaign monitoring, as well as all aspects of online marketing, such as search analytics and SEO.
Pay: INR 3 lakhs to 5 lakhs CTC
Content Marketer: Producing content with all of the characteristics of going viral, ensuring that the content is well-promoted through SEO, partnering with other teams and incorporating their input into content, and tracking content trends are all duties of a content marketer.
Pay: INR 6.75 Lakhs - 10 Lakhs CTC
Market Research Analyst : They undermine market trends and gather data on customer demographics, tastes, expectations, and buying habits in order to help companies figure out how well their products and services are selling.
Pay: INR 3.5 Lakhs - 6.5 Lakhs CTC
Digital Marketing Consultant: The responsibilities of a digital marketing consultant include overseeing SEO programmes, web design, social media promotion, and ad campaigns.
Pay: INR 5 Lakhs - 8 Lakhs CTC
Employment Sector for Digital Marketers
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Corporate businesses
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Marketing
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Retail
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Consumer product company
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Training and Education
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Automobile
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Entertainment
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Law
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Food
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Fashion
Top Recruiters
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Google
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Amazon
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The LEGO Group
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Accenture
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Matic Network
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Hotstar
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Interactive bees
Scope of Digital Marketing
Marketing is the way of the future in the digital age. In India and around the world, digital marketing is a booming industry. The demand for digital marketers is increasing as almost all businesses move their marketing activities online, opening doors for a vast number of job seekers.
For more details, refer: Career in Digital Marketing
Both fields are thriving.
However, in view of the pandemic and future possibilities, the digital marketing scope is far wider. Digital marketing will prove to be the most successful marketing tool in the future.
The decision should not be based solely on the role's earning potential. You must prioritise your goals, skills, and personal needs in order to make the right decision. Quality, performance, experience, information, and exclusivity of the person decide income. The more difficult it is to replace your role, the higher its value.
All the best!