Question : Case Study 3: Importance of Entrepreneurship Development
XYZ Electronics is a well-established company that has been manufacturing traditional electronic gadgets for decades. With changing consumer preferences, the demand for their products has declined. The management realized the need to innovate and cater to the growing market for smart devices. They invested in research and development to create cutting-edge smart gadgets, resulting in increased sales and market share.
Question:
The importance of entrepreneurship development is evident from XYZ Electronics' decision to:
Option 1: Lay off workers
Option 2: Diversify its product portfolio
Option 3: Outsource manufacturing to other countries
Option 4: Reduce marketing efforts
Correct Answer:
Diversify its product portfolio
Solution : The correct answer is (b) Diversify its product portfolio
Entrepreneurship development involves fostering innovation, creating new products or services, and adapting to changing market demands. XYZ Electronics demonstrated entrepreneurship development by investing in research and development to create cutting-edge smart gadgets, diversifying its product portfolio to meet evolving consumer preferences.
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