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Question : Case Study 3: Importance of Entrepreneurship Development

XYZ Electronics is a well-established company that has been manufacturing traditional electronic gadgets for decades. With changing consumer preferences, the demand for their products has declined. The management realized the need to innovate and cater to the growing market for smart devices. They invested in research and development to create cutting-edge smart gadgets, resulting in increased sales and market share.

Question:

How did XYZ Electronics respond to the changing market demands?

Option 1: By ignoring the market trends and continuing with traditional gadgets
  

Option 2: By investing in research and development for smart gadgets
 

Option 3: By shutting down the business

 

Option 4: By reducing the prices of their traditional gadgets


Team Careers360 7th Jan, 2024
Answer (1)
Team Careers360 25th Jan, 2024

Correct Answer: By investing in research and development for smart gadgets


Solution : The correct answer is (b) By investing in research and development for smart gadgets

Recognizing the decline in demand for traditional electronic gadgets and the growing market for smart devices, XYZ Electronics took the proactive approach of investing in research and development. This strategic decision enabled them to create cutting-edge smart gadgets, leading to increased sales and market share.

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