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Question : Case Study: ABC Retail Chain (Continued)

The next step ABC Retail Chain should take after evaluating alternative courses of action is:

Option 1: Selecting an alternative
 

Option 2: Developing premises
 

Option 3: Setting objectives and goals

 

Option 4: Allocating resources


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Answer (1)
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Correct Answer: Selecting an alternative


Solution : The correct answer is (a). Selecting an alternative

This involves making a decision on which approach aligns best with the company's objectives, goals, and overall strategic plan for expanding its product range. Selecting an alternative sets the direction for further planning activities, including developing premises, setting specific objectives and goals, and allocating resources accordingly. Making a well-informed decision at this stage is crucial for the successful execution of the chosen course of action.

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