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Doing a job in digital marketing (DM) after btech then MBA so can digital marketing be taken as technical skill during MBA placement?


Gopesh Upadhayay 30th Nov, 2017
Answers (2)
zubin916 30th Nov, 2017
Digital Marketing is more of Management skill with combination of Marketing & Technical understanding.



Pursuing MBA in Marketing will come handy if you have relevant experience into Digital marketing and Social Media Marketing.



Majority of companies demand new age skills like Bigdata Analytics, Digital Marketing, Artificial intelligence,etc.





So any Certification which demonstrate your expertise and suitabld value you can add to any business application shall be fruitful.



Apart from that, you can also take up Internship with startups offering Digit Marketing roles with indepth expertise into SEO, SMO, Content Marketing, Affiliate Marketing, PPC Advertising and various tools for the same which is of highest advantage for final Placements.





Shall you need more information feel free to ask.











Akshay Kadam 30th Nov, 2017
Yes definitely as you will be adding work experience in your CV so you can definitely add digital marketing as your technical skill.



You won't be showing it as certified course but it will be shown in your work experience box. In that you can mention all the work and projects done. Also you can mention of any initiatives you have taken during your working period. And don't forget to mention your achievements or honours if you received during your working tenure.



This way you will attract the companies who are looking for marketing or more specific digital marketing profile during the placement season because company prefers the students with prior experience in the same or related field. Make sure you prepare very well about your work what you used to do so that you can take the interviewer in confidence that how good you were in that work.



All the best!!





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