how much does naac ratings matter (on a scale of 10) while applying for ms in canada ?
Just NAAC Accredited institute will hold little or no value in admissions in foreign institutes. Nothing short of A grade in NAAC will work towards any notable recognition anywhere in the world.
While seeking foreign admissions in engineering streams, NBA of relevant UG program is far more enabling than NAAC accreditation.
However, it would be advantageous to mention Accreditation grade in application only if it is A, A+ or A++. Don’t mention any of B series of grade or below it, to spoil your chances.