Digital Marketing can be defined as a unique marketing strategy that is implemented in digital platforms through the Internet medium to reach the target audience. When compared to traditional marketing, search analytics gives you an extra edge in Digital Marketing. Analytics empowers the business to analyze the success in their business strategies and provides the required data to modify the strategies to suit the market requirements and improve ROI.

Digital Marketing doesn't need any programming skills and familiarity with the Internet is sufficient to master the concept to pursue a successful career. A few months of dedicated efforts will ensure a rewarding career in the space of IT. The demand for Digital Marketing professionals is exceeding the supply and this void is creating ample job opportunities for non-technical graduates.

Who can learn this course?

• Working Professionals
• Branding/sales/ Marketing Professionals
• Students: Job, Freelancing
• Entrepreneurs: Promote Business, Manage Agency
• Startups
• Housewives

Opportunities For Digital Marketers

• Job/Freelancer/Consultant
• Website (Blog)
• Start an App/Video Channel monetize
• Start a Digital Marketing Agency
• Marketing Campaign Manager
• Web Marketing Advisor
• Internet Marketing Consultant
• Internet Marketing Specialist
• Online Marketing Manager
• Online Marketing Executive

Top institutes that offer a c certification course in Digital Marketing

• Digital Vidya
• Digital Academy of India
• Edukart
• IMRI - Internet and Mobile Research Institute
• Webnext Solutions
• Learning Catalyst

What is the duration of the course?

Given below are the duration provided by some institutes. Each institute provides a different duration for the course.

• Digital Vidya - 6 months
• Digital Academy - 16 weeks
• Edukart - 6 months
• Internet and Mobile Research Institute - 1 month, 6 months, 12 months
• Webnext solutions - 220 hrs.
• Learning catalyst - 2 months

What are the modes of teaching Digital Marketing?

The modes of teaching can either be classroom training or online (distance learning) training. Most of the digital marketing courses use an online training mode. In such cases, the institutes provide the candidates with books, case studies, presentations, study materials, tutorials, etc.

Is there any exam that a candidate has to go through at the end of the course?

It depends on the institute, whether to conduct an exam or not. Most of the institutes give away the course completion certificate without conducting an exam. Whereas, a few institutes, like Webnext Solutions, conduct an online exam. There are two attempts to appear for the exam.