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Is ba programme really worth it? (aspsm + psychology)


Tejal Khera 16th Aug, 2024
Answer (1)
Kanishka kaushikii 16th Aug, 2024

Hello aspirant,
The value of a BA programme in ASPSM (Advertising, Sales Promotion, and Sales Management) and Psychology depends largely on your career goals and personal interests.

Benefits of this programme:
1. Broad knowledge base: You'll gain a strong foundation in both marketing and human behavior.

2. Versatility: This combination of subjects can open doors to various career paths.

3. Critical thinking: You'll develop strong analytical and problem-solving skills.

4. Communication skills: Both fields emphasize effective communication, which is valuable in many professions.

You have the following career options if you obtain this programme:
1. Marketing and Sales: This is a natural fit for ASPSM, but your psychology knowledge can enhance your understanding of consumer behavior.

2. Human Resources: Your psychology background can be valuable in roles involving employee relations, training, and development.

3. Market Research: Both ASPSM and psychology are relevant to this field, which involves gathering and analyzing data about consumer behavior.

4. Public Relations: Your communication skills and understanding of human behavior can be assets in this role.

5. Further Studies: You could consider pursuing a master's degree in psychology, marketing, or a related field.

I hope this information helps.

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