What are the courses based on marketing and business

Hello Tony,

Key fields of study in a business marketing course are:

• Business to Business Marketing
• Consumer Behavior
• Product Management/Brand Management
• Marketing Decision Model
• Competitive Marketing Strategy
• Services Marketing
• Relationship Marketing
• Sales and Distribution Management and Retailing

You can do a BBA or BMS course in you undergraduation and then apply for an MBA in Marketing for your postgraduation.

Courses in Marketing are:

• BBA/MBA in Marketing
• PGDM in Advertising Communication
• Digital Marketing

BBA/BMS options in India are:

• IIM, Indore - 5 year integrate BBA and MBA, entrance is through IPM Aptitude Test
• Shaheed Sukhdev College of Business Studies, Delhi University, Delhi - BMS, admissions arethrough DU JAT.
• Keshav Mahavidyalay, Delhi University, Delhi - BMS, admissions are through DU JAT.
• Deen Dayal Upadhyay College, Delhi University, Delhi - BMS, admissions are through DU JAT.
• Anil Surendra Modi School of Commerce, NMIMS University, Mumbai - BBA, entrance is through NPAT BBA.
• HR College of Commerce and Economics, Mumbai University, Mumbai - BBA, admissions based on candidate profile.
• Jai Hind College, Mumbai University, Mumbai - BBA, admissions based on candidate profile.
• Mithibai College, Mumbai University, Mumbai - BBA, admissions based on candidate profile.
• Symbiosis Centre for Management Studies, Pune - BBA, admissions are through Symbiosis Entrance Test (SET)
• Symbiosis Centre for Management Studies, Noida - BBA, admissions are through Symbiosis Entrance Test (SET)
• Christ University, Bangalore - BBA, admissions through Entrance Test (ET) + Presentation and Personal Interview + Candidate Profile
• St. Xavier's College Mumbai - BMS, St. Xavier's College BMS Entrance Test
• Maharaja Surajmal Institute, Delhi - BBA, admissions through GGSIPU CET BBA
• Maharaja Angarsen Institute of Management Studies - BBA, admissions through GGSIPU CET BBA
• Faculty of Management, Osmania University, Hyderabad - 5 year integrated BBA and MBA, admissions through OUCET.

MBA in Marketing options in India are:

• IIM, Ahmedabad (IIM A)
• IIM, Calcutta (IIM C)
• IIM, Bangalore (IIM B)
• Xaviers Labour Research Institute Jamshedpur (XLRI)
• IIM, Lucknow (IIM L)
• IIM, Indore (IIM I)
• IIM, Trichy (IIM T)
• IIM, kashipur (IIM K)
• IIM, Raipur (IIM R)
• Department of Management Studies, IIT Delhi
• SP Jain Institute of Management and Research (SPJIMR), Mumbai
  
• Institute of Management Technology (IMT), Ghaziabad
• Xavier Institute of Social Service, Ranchi
• N. L. Dalmia Institute of Management Studies and Research, Mumbai
• NIILM Centre for Management Studies, Delhi/NCR
• School of Management, KIIT University, Bhubaneswar
• MIT-SOB:MIT School of Business, Pune
• Jamnalal Bajaj Institute of Management Studies, Mumbai
• K J Somaiya Institute of Management Studies and Research
• Balaji Institute of Modern Management

Scope of a marketing degree:

• There are lot many job opportunities which open in the private as well as the public sector.
• You can get into direct or digital marketing. With the growth of technology today, marketing is not just limited to face to face sales but it has broaden its spectrum into online marketing.
• Psitions like marketing manager, brand manager, asset manager, corporate sales, market research analyst, sales manager, media planeer, product manager etc. open up.
• Top recruiters include companies like Sony, Spencer's, Raymonf, Landmark, Tata, Mahindra, Avalon Consulting etc.

All the best!

I hope this helps!

Do revert back in case of any doubts.

Hi Tony !

Business majors who specialize in Marketing will take courses that focus on multiple ways to develop and sell products to distinct customer markets, as well as learn various ways to promote a company’s products and services. Whether you enroll in a marketing program to obtain a degree to pursue a job with a specific company or register for continuing education marketing courses to augment the degree you already have, all students are required to take core business classes in Marketing Principles, Communication, Economics, Finance and Management. The following courses are illustrative of the titles of classes you may enroll in to receive your Marketing degree.

• Business to Business (B2B) Marketing
• Global Marketing Techniques
• Marketing Research
• Marketing Strategy and Management
• Product Management
• Retail and Sales Management
• Logistical Strategies
• Corporations and Financing