AVINASH KUMAR 21st Oct, 2021

Dear aspirant hope you are doing well.

The Marketing Concept is preoccupied with the idea of satisfying the needs of the customer by means of the product as a solution to the customer's problem (needs). In marketing products are based on customer needs and to resolve customer problem.The Marketing Concept represents the major change in today's company orientation that provides the foundation to achieve competitive advantage.

Thank you