What is SWOT analysis and how beneficial it is to a company's overall growth ?
SWOT analysis is an important tool for analyzing a company's internal and external environment by identifying strengths, weaknesses, opportunities, and threats.
• Strengths: Positive internal characteristics
• Weaknesses: Negative internal factors
• Opportunities: Positive external factors
• Threats: Externally threatening factors
SWOT analysis is a great way to put your ideas to the test. You can conduct a thorough analysis to see if you've come up with a solid and worthwhile concept that fits your project, industry, or company environment.
SWOT analysis can assist you and your company in:
- Taking measures in the event of threats
- Moving fast and grasping chances
- Maintaining and developing internal strengths
- Work on improving your flaws.
I first learned about this notion while studying digital marketing at NIIT (https://www.niit.com/india/) one of India's most elite institutions. Essentially, I took their full-stack digital marketing course, during which I learnt and mastered major theories and practical aspects of digital marketing. The degree and guaranteed job that you will receive after completing the course are the highlights of this course.
