Which among career in fashion merchandising or fashion management has more scope? which are top colleges for BBA in fashion merchandising?

Fashion management encompasses an understanding of marketing and the art of selling along with the skills of purchasing and inventory management. Students seeking a fashion management degree can expect to receive a good overall understanding of how the fashion industry works, from what to look for in a well-constructed garment to how to coordinate runway shows and what to look for when analyzing fashion trends.



Those who work in fashion marketing and merchandising are responsible for choosing which apparel items appear on the racks at retail stores. People in this field decide which products will be hot each season and how to market those items in the competitive world of retail.



Professionals who work in fashion marketing and merchandising examine fashion trends, help retailers stock fashion lines, coordinate sales, and promote goods. While you wouldn't actually design clothing as a marketing and merchandising professional, you'd still be responsible for helping designers by ensuring that their lines sell. Successful professionals in the field usually have a blend of business skills and textiles knowledge, as well as the ability to identify consumer behavior and desires.



I will say merchandising is better.



Fashion marketing tends more in designing and overall structure or view of the product.



Merchandising job is like a CEO of the company, it handles everything from start to finish.



DIA College Noida. International school of Design, Delhi. New Delhi , Delhi NCR. ...



RDI College Mumbai. International Institute of Fashion design. ...



IIFD New Delhi. Northeast Institute of Fashion Technology. ...



JDIFT Lucknow. JD Institute Of Fashion Technology, Preet Vihar.