Question : Which feature of marketing is highlighted in the given statement?
Statement: It aims to identify unsatisfied needs of the target customers and developed production services that satisfy such needs.
Option 1: Marketing
Option 2: Customer value
Option 3: Creating a market offering
Option 4: Exchange mechanism
Correct Answer:
Marketing
Solution : The focus of the marketing process is on satisfaction of the needs and bones of individuals and organisation. Marketing aims to identify unsatisfied needs of the target customers and developed production services that satisfy such needs.
Hence, option A is correct.