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which is better, Masters in marketin or an MBA if i want to earn a PhD in marketing? In veiw of career growth which opens doors an MBA or Masters?


Shikhara V 18th Sep, 2021
Answer (1)
Sudeshna Dutta 18th Sep, 2021

Hello aspirant,

Hope you are doing well.

A Master's degree in marketing is often a two-year MS degree programme that requires the completion of a thesis. Applicants are often required to have earned an undergraduate degree in marketing prior to application. Customers and prospective markets are studied in order to better understand problems like as demand, supply, and worldwide commerce, according to the University of Colorado at Denver's Center for International Business. Students do their own research as part of their coursework, and many institutions require their Marketing graduate students to write a thesis that shows what they have learned during their degree. Due to the fact that many Marketing students have less job experience than those enrolled in an MBA programme, internships are strongly recommended.


A marketing Master of Business Administration (MBA) programme is more practical than theoretical, as shown by the following: Successive candidates to such programmes often have a few years of business or management experience under their belts. Candidates for MBA programmes, in contrast to master's degree applicants, may not necessarily need previous experience in marketing to be considered. They may have obtained bachelor's degrees in business, finance, accounting, or any other area of study before applying. Their job experience and academic excellence are what placed them on the path to obtaining an MBA in business administration. Students may select from a variety of specialisations within the programme, including Digital Marketing, Operations Management, and more.


If you are considering furthering your marketing education, this is not a choice to be taken lightly. You will need to give careful thought to the path you want your future professional life to follow. An MBA in Marketing may be the perfect option for you if you have a lot of job experience and want to continue in the path you've been going in your professional life. If you would want to enrol in a programme that places a strong emphasis on research analysis of current and future trends, or if you have just recently completed your undergraduate studies, a master's degree in Marketing may be a suitable fit for your needs. No matter the school you select, earning an advanced Marketing degree will position you as a top contender for future marketing-related jobs.


Hope that you got the answer to your question. Feel free to comment back incase of any doubts. All the Best!

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