Question : Which of the following statement is incorrect?
Option 1: Product cost is the factor affecting choice of channels
Option 2: Market factors are the factors affecting choice of channels
Option 3: Competitive factors are the factors affecting choice of channels.
Option 4: None of the above
Answer (1)
18th Jan, 2024
Correct Answer: Product cost is the factor affecting choice of channels
Solution :
Product cost is the factor affecting choice of channels
The cost of production is the important factor in product pricing. It involves the total cost of producing disturbing and selling the product. Market factors and competitive factors are the factors affecting choice of channels.
Hence, option A is correct.
Comments (0)
