Less people across India are aware of the Magnificence of IIEST Shibpur, being One of the best and Oldest Colleges in Eastern India, much before IIT Kharagpur was established. Hence mostly you find students from West Bengal, Odisha and Jharkhand as well as Nearby States at IIEST.
Secondly, candidates usually prefer a seat in NITs over any GFTI. True, Placements in NITs are much stronger, but if your Aim is Research or Academia in future or be it moving to US for a MS/PhD or even if its MTech from IITs in Future, IIEST is the Place to be, with its excellent faculty and curriculum, strong alumini network and research facilities besides various Tie Ups on Projects with IIT Kharagpur and Other Top Universities. Many of the IIEST Students after Graduation move to US for PhD, hence you find dedicated study groups. Apart from this, you even have strong Placements nowadays, with the Industry rising in the Eastern part of India. Top Recruiters like PwC, TCS, Infosys, Microsoft, Amazon, Adobe, Vedanta, Tata Steel, Tata BSL, Tata Motors and many others are regular on campus.
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