Get updates on Eligibility, Admission, Placements Fees Structure
Quick Facts
| Medium Of Instructions | Mode Of Learning | Mode Of Delivery |
|---|---|---|
| English | Self Study | Video and Text Based |
Course Overview
The number of companies has improved a lot in the marketplace to give a platform to people who want to sell their products and make their brand popular in the marketplace. As compared to physical goods, they are intangible services that give the benefit of testing the service and then paying for it. More services are offered through companies to build a relationship with the clients by giving them a chance to know and test the service without any added cost.
Using the knowledge provided from this Special Services Marketing in India Course on Swayam, the candidates can learn the basic as well as the advanced knowledge about services and how to present to the customers. The effect of different kinds of services on the economy of the country is also taught to the candidates. The focus on quality more than quantity is fit in the candidate’s mind to make them aware of its importance in any company.
Candidates who want to pursue a career in marketing from big companies can take advantage of this course. Many companies have taken benefits of services and brought their marketing team to implement new plans for attracting more customers.
The Highlights
- No enrollment fees
- Government affiliated institution
- Highly qualified faculty members
- Sharing the certification to other platforms
- Growth in keeping a career in mind
- 8-week long duration
- Offered by Savitribai Phule University
Programme Offerings
- Qualified tutors
- No added costs of registration
- Case Study based learning
- Offline exams
- Simple admission process
Courses and Certificate Fees
| Certificate Availability | Certificate Providing Authority |
|---|---|
| yes | UNIPUNE (Pune University) |
Eligibility Criteria
Education
The candidates should have an undergraduate degree in BBA at the minimum with at least 50 percent aggregate from a recognized educational institution or a degree in marketing and advertising. An upper hand will be offered to the candidates who have an interest in marketing strategies and services provided by companies.
Certificate Qualifying Details:
For clearing the Special Services Marketing in India Course Provided by Swayam to obtain the certification, the candidates have to take an offline examination and prepare assignments too. The marks are divided into two parts- the assessment holds 30 percent of the total marks while the remaining 70 percent is covered by the final examination. The candidates failing in any one criteria will not receive the certificate for this course.
What you will learn
After the candidate is done with this course, they will be well-equipped about the several branches of services in the business world. They will be capable of applying in big and multinational companies without any limitations in their resume and knowledge power. They will be proficient in the topics mentioned below:
- Get the basic knowledge about services
- Understand different kinds of services in the market
- Know the issues that might arise in services
- Get in-depth knowledge about quality services for the clients
- Understand the growth of services for a long time
- Know the facts regarding services and their development
- Understand the factors affecting the growth of the services
Who it is for
Most companies use marketing strategies to make positive changes in their company and build a strong relationship with clients. These kinds of companies are directly targeted by this course. More people getting targeted by this course are:
- Market Analysts
- Market Researchers
- Campaign managers
- customer support
- Copywriter
Admission Details
The candidates who want to get enrolled in the Special Services Marketing in India Course Provided by Swayam are required to register on the official website of Swayam. The candidates must be updated with the details about the exam and marking scheme. The website plays a very important role in meeting the expectations of the candidates. The details about the examination are updated instantly on the website and the courses are opened up for registration on a rotational basis.
After the registration process is done, the candidates get the hall ticket which contains all the information about the venue and date of the examination. For clearing the verification at the time of examination, the candidates have to bring an identification document or card, and a colored photo that has been taken recently. The candidates belonging to the lower class have to carry their caste certificates to get the verification procedure done.
The eligibility for the learning process regarding the Special Services Marketing in India Course Provided by Swayam is done without any registration. The requirement of registering and making a payment comes when the candidate decides to give the exam for obtaining the certification.
Application Details
Once the candidate decides to take the examination for the Special Services Marketing in India Course Provided by Swayam to obtain the certification, they have to go after the steps mentioned below to complete the registration process:
- Access the official website
- Create an email address and password
- Account created
- Use the email and password to log in
- Filling the application form
- Next stage of the application form for address and personal details
- Academic institution and performance details to be provided
- Know the guidelines to upload the picture and signature
- Upload the picture and signature matching the guidelines
- Choosing the course to be pursued
- Choose the date for giving the examination
- Provide at least three centres for examination
- Bring the course in the cart
- Check the form for any mistake and undo it
- Exit the page
- Confirm the order
- Payment to be made
- Choose the payment option convenient for the candidate
- Payment done and instantly receives the receipt for the same
- Get the hall tickets details
The Syllabus
Evaluation process
The candidates enrolled in this course decide to take the exam when they are capable of answering every question related to service and its effect on companies. The registration process is required to be done for taking the examination. The total marks are divided into two components- assessment marks which constitute 30% of the total marks while the final examination holds the remaining 70% of the total marks. The candidate, in order to secure the certification, has to clear both the criteria properly.
Instructors
UNIPUNE (Pune University) Frequently Asked Questions (FAQ's)
- Service Management – Operations, Strategy, Information Technology - written by Mona J. Fitzsimmons and James A. Fitzsimmons. Published by Tata McGraw-Hill
- Services Marketing was written by Dr. K Karunakaran
- Marketing Management authored by B. R. Sangale
- Services Management written by B. Chandrashekara, S. Shivakumar and Dr. K. Ramachandra
This course requires the candidates to have an undergraduate degree in any field. Yes, you can apply without facing any problem.
The effect of social media has emerged very highly after easy access to the internet. Swayam takes an active part in using social media to spread their success story about the candidates who got rewarded with the certificate. This way many people will notice the candidate and their certification that opens several doors for them.
No, the candidates who get enrolled in this course are only allowed to take the exam in an offline manner. The registration process is completely online.
Along with the final examination to obtain the certification, the candidates also have to go through the course assessment to score 30% of the total marks together.
This course completely revolves around services provided by companies to improve their sales and also become trustworthy to the customers. The candidate will learn about every concept related to services in terms of marketing and management viewpoint. Its impact on the economy of the country is also made aware of the candidates. After the examination is cleared by the candidate, they will know every aspect of services in every manner.
No, the candidates do not receive any kind of study material for this course. The faculty responsible to teach the candidates recommends books that will help them in becoming familiar with the concept of services and their kinds.
The candidates have to study this course for eight weeks after which they can decide to give the certification examination or not.
The candidates are free to choose the date and venue of the examination according to their convenience. During the registration process, the candidates are asked to choose the date and center for the examination.
The service sector falls under the traditional sectors economically. It mainly includes banks, hotels, communication, computer services, and etc.