Arts and Culture Strategy
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Compare Quick Facts
Medium Of Instructions | Mode Of Learning | Mode Of Delivery |
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English | Self Study | Video and Text Based |
Courses and Certificate Fees
Fees Informations | Certificate Availability | Certificate Providing Authority |
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INR 2436 | yes | Coursera |
The Syllabus
Videos
- 1.1 | Welcome to Arts & Culture Strategy
- 1.2 | Introduction to Unit One
- 1.3 | Value Through the Ages
- 1.4 | What Has Changed?
- 1.5 | Mission & Value
- 1.6 | Value Now
- 1.7 | Value, Capacity & Support
- 1.8 | Scope & Scale
- 1.9 | Off the Record: Value Creation in the Arts
Reading
Practice Exercise
Videos
- 2.1 | Introduction to Unit Two
- 2.2 | Dominant Logic
- 2.3 | Frugal Engineering
- 2.4 | Logic Models: Designing Your Business Model
- 2.5 | Logic Models: Real World Application
- 2.6 | What Makes a Resilient Organization?
- 2.7 | Identifying & Managing Risk
- 2.8 | Off the Record: Logic Models
Readings
- Unit 2 Slides
- Additional Reading and Resources
Videos
- 3.1 | Introduction to Unit Three
- 3.2 | What's Going On in Our World?
- 3.3 | Competitive Analysis: Analyzing the Environment
- 3.4 | Competitive Analysis: Real World Application
- 3.5 | Working Collaboratively
- 3.6 | Off the Record: Competition & Collaboration
Reading
Videos
- 4.1 | Introduction to Unit Four
- 4.2 | Why Is it Imperative that We Define Our Promise
- 4.3 | Marketing?
- 4.4 | Public, Product, Place, Promotion & Pricing
- 4.5 | Brands & Beyond
- 4.6 | Off the Record: Marketing
Reading
Videos
- 5.1 | Introduction to Unit 5
- 5.2 | Legitimacy & Meaning
- 5.3 | Meaningful Measures: Balanced Scorecards & Dashboards
- 5.4 | Meaningful Measures: Using Balanced Scorecards & Dashboards
- 5.5 | Meaningful Communication
- 5.6 | Off the Record: Performance Metrics
- 5.7 | Moving Forward
Reading
Practice Exercise
Articles