Great Lakes PGPM & PGDM 2025
ApplyAdmissions Open | Globally Recognized by AACSB (US) & AMBA (UK) | 17.3 LPA Avg. CTC for PGPM 2024 | Application Deadline: 1st Dec 2024
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Quick Facts
Total Fees 21.00 L | Exam NPAT |
Fees Details
General
₹ 21.00 L
Disclaimer: Data for total fees has been calculated based on all years/semesters as provided by the college. The actual fees may vary.
Course Details
MODE
Full timeDURATION
36 MonthsBachelor of Business Administration (Management & Marketing) program takes students into the technological and psychological aspects of business and marketing. The program includes intensive applied business training with an emphasis on marketing management, as well as new and emerging media and marketing analytics. The program combines both theory and practice to enhance professional success after graduation. Employment opportunities will grow as companies search for new and innovative ways to market their products to consumers.
A lot is changing in the world of marketing. The emergence of digital marketing and marketing analytics is shaping the marketing strategies of companies. Given that the new age marketing deals with recent technology advancements and how technology-driven digital marketing and marketing analytics help us translate consumer behavior into actionable marketing strategy and actionable business plans. The skills and knowledge required in the future to handle the business situation are immense and to meet these requirements Pravin Dalal School is proposing to offer a program at the undergraduate level with a strong focus on digital marketing, marketing research, and analytics, sales and distribution, channel management and neuromarketing.
Eligibility Criteria
1. NPAT: Merit list will be prepared based on the performance of the candidate in NMIMS-NPAT entrance exam
OR
2. Non-NPAT: 60% aggregate marks at 10+2 or equivalent examination from any stream (Personal Interview may be conducted for such candidates)
Note:
- Mathematics/Statistics at 10+2 or equivalent exam is not compulsory
Top Exams Accepted by Pravin Dalal School of Entrepreneurship and Family Business, Mumbai
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