i want to pursue brand management so can I pursue by b.com or I have to do bba
A Bachelor of Commerce (B.Com) equips you with essential business knowledge in areas like marketing, finance, accounting, and economics. These are all valuable for understanding the business landscape and the role of brands within it.
B.Com hones crucial skills like communication, critical thinking, data analysis, and problem-solving - all highly sought after in brand management.
Consider pursuing a specialized Master's degree in Brand Management or Marketing Management after your B.Com. These programs can provide in-depth knowledge of brand strategy, consumer behavior, and marketing communication.
Explore industry-recognized certifications like the Certified Brand Manager (CBM) offered by the Marketing Certification International (MCI). These certifications can enhance your credibility and showcase your expertise to potential employers.
While a BBA (Bachelor of Business Administration) might offer a more marketing-focused curriculum, a B.Com combined with the right post-graduate studies or certifications can position you well for a career in brand management.
https://www.careers360.com/courses-certifications/articles/a-complete-guide-become-certified-brand-manager
I hope it helps!