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Question : It is necessary to identify the needs of the customers and take various decisions for the successful marketing of the production services. Which function of marketing is highlighted in the given statement?
 

Option 1: Marketing planning
 

Option 2: Customer support services
 

Option 3: Gathering and analysing marketing information
 

Option 4: Storage 


Team Careers360 12th Jan, 2024
Answer (1)
Team Careers360 17th Jan, 2024

Correct Answer: Gathering and analysing marketing information


Solution : One of the most important functions of a marketer is to collect and analyse market information. This is necessary to identify the needs of the customers and take various decision for the successful marketing of the product and services.

Hence, option C is correct.

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