Question : Statement 1: Agricultural marketing involves the selling of agricultural products.
Statement 2: Agricultural marketing helps farmers reach a wider customer base.
Option 1: Both statement 1 and statement 2 are true.
Option 2: Both statement 1 and statement 2 are false.
Option 3: Statement 1 is true, but statement 2 is false.
Option 4: Statement 1 is false, but statement 2 is true.
Correct Answer:
Both statement 1 and statement 2 are true.
Solution : The correct answer is (a) Both statement 1 and statement 2 are true.
Statement 1: Agricultural marketing involves the selling of agricultural products. This statement is true. Agricultural marketing refers to the various activities involved in promoting, selling, and distributing agricultural products from farmers to consumers or other intermediaries. It encompasses processes such as packaging, branding, transportation, and selling of agricultural goods.
Statement 2: Agricultural marketing helps farmers reach a wider customer base. This statement is also true. Through effective marketing strategies and channels, farmers can expand their reach and access a wider customer base. Marketing activities such as advertising, promotion, and distribution help farmers connect with consumers in different locations, leading to increased sales and market opportunities.
Both statements are true and align with the concept of agricultural marketing.
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