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Course Details

MODE

Full time

DURATION

60 Months

Ph.D. program in Marketing shall be for a minimum duration of three years, including course work, and a maximum of five years. Extension beyond the above limits will be governed by the relevant clauses as stipulated in the Statute/Ordinance of the individual Institution concerned and it is offered by the Sri Balaji University, Pune.


Eligibility Criteria

  • Candidates for admission to the Ph.D. program shall have a Master's degree or a professional degree declared equivalent to the Master's degree by the corresponding statutory regulatory body, with at least 55% marks in aggregate or its equivalent grade 'B' in the UGC 7-point scale (or an equivalent grade in a point scale wherever grading system is followed) or an equivalent degree from a foreign educational institution accredited by an Assessment and Accreditation Agency which is approved, recognized or authorized by an authority, established or incorporated under a law in its home country or any other statutory authority in that country for the purpose of assessing, accrediting or assuring quality and standards of educational institutions.
  • A relaxation of 5% of marks, from 55% to 50%, or an equivalent relaxation of grade may be allowed for those belonging to SC/ST/OBC (non-creamy layer) / Differently-Abled and other categories of candidates as per the policy of Government of Maharashtra from time to time, or for those who had obtained their Master's degree prior to 19th September 1991. The eligibility marks of 55% (or an equivalent grade in a point scale wherever the grading system is followed) and the relaxation of 5% to the categories mentioned above are permissible based only on the qualifying marks without including the grace mark procedures.
  • In order to ensure that the utility-based research undertaken by experienced corporate managers with a minimum service of 15 years in the various domain areas/specializations in management, like Marketing, Human resources, Finance, Business Economics, International Business, Information Technology, etc., a new batch of corporate researchers will be formed. The co-supervisors for these corporate researchers will also be from Industries. This will be a unique and novel experience in the corporate research field. The mode of conduct of the doctoral research program and the related course work will also be modified wherever necessary, for example, the corporate leaders need not frequently come to the college but our faculties will be visiting cities where the number of registered corporate researchers is more.
  • The candidates working in organizations and applying as part-time external candidates will have to submit a consent letter from the respective organization.
  • The candidates who are fellow members of the Institute of Chartered Accountants of India (ICAI), Institute of Company Secretaries of India (ICSI), and Institute of Cost and Works Accountants of India (ICWAI), having five years of professional experience are also eligible. However, they must have scored 55% marks at the graduations.

Admission Details

  • Sri Balaji University, Pune shall admit Ph.D. students through an Entrance Test (SBUP - PET) conducted at the level of the University. The University may decide on separate terms and conditions for Ph.D. Entrance Test for those students who qualify UGC-NET (including JRF) / UGC-CSIR NET (including JRF) / SET / GATE/teacher fellowship holder or have passed M.Phil. program.
  • An Entrance Test shall be qualifying with qualifying marks of 50%.
  • The syllabus of the Entrance Test shall consist of 50% of research methodology and 50% shall be subject-specific.
  • Students who will clear the entrance test will be called for an interview/viva-voce.
  • An interview/viva-voce to be organized by the constituent Institutes / Departments of SBPU.

Applications for Admissions are open.

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