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Quick Facts

Total Fees
2.50 L

Fees Details

General

2.50 L

Disclaimer: Data for total fees has been calculated based on all years/semesters as provided by the college. The actual fees may vary.

Course Details

MODE

Full time

DURATION

24 Months

Master of Arts (MA) in Advertising and Public Relations is a full-time two-year postgraduate course offered by the Jagran Lakecity University, Bhopal.

A program that prepares students for a wide variety of careers in advertising, from the artistic and creative side of things, to the business of media planning in traditional and interactive realms. MA Advertising & PR works in partnership with industry and takes a practice-research approach to explore the future of advertising.

You will examine the challenges the industry currently faces and consider how to make the most of new opportunities. Through a series of briefs and projects developed and delivered in partnership with diverse industry players , you will develop a portfolio that combines strategy and creativity.

Students majoring in advertising & PR specializations, enhance, train and sharpen skillsets designed for a versatile career in the field of brands, advertising, digital marketing, new media and creative industries.

Curriculum is a combination of skills courses, where students hone their craft and produce multi-platform content, and concept courses, where students dig into history, theory and issues critical to the profession and practice of advertising and PR.

MA Advertising & PR is a business-focused degree in a creative communications College, combining strategy with creativity.

MA Advertising & PR works in partnership with industry. You will work on live briefs and projects with brands, businesses and agencies, gaining key industry skills and insights.

MA Advertising  & PR is about the future. You’ll explore the emerging technologies and media spaces the industry is focused on.

MA Advertising & PR is practical. You’ll make ads and experiences, build prototypes and speculative designs.

MA Advertising & PR is critical. Your practice is your way of answering the research questions about media, culture and advertising that the industry faces.

Specialization Offered

  • Advertising
  • Public Relations

Eligibility Criteria

Graduation with minimum 50% or an equivalent qualification in any discipline from an institute affiliated to a university or any university recognised by UGC. 

Admission Details

The Selection of candidate will be made based on their academic merit and performance in the Personal Interview round.

Student Reviews for MA Advertising and Public Relations

College Infrastructure: 5/5
Academics: 4/5
Placements: 3/5
Value for Money: 4/5
Campus Life: 5/5

Great infrastructure, learning, campus life& value for money

Verified Review

College Infrastructure

The college infrastructure is amazing. Especially for students joining the Journalism or Advertising & PR programs, get an access to a full fledged studio set up and equipments. There is a very big library too.

Applications for Admissions are open.

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