Question : Which function of marketing is highlighted in the given statement?
Statement: It is important to analyse available opportunities and threats as well as strength and weakness of the organisation.
Option 1: Gathering and analysing market information
Option 2: Product designing and development
Option 3: Packaging and labelling
Option 4: Branding
Correct Answer: Gathering and analysing market information
Solution : One of the important functions of marketer is to collect and analyse market information. It is important to analyse available opportunities and threats as well as strength and weaknesses of the organisation. It helps in deciding what opportunities can be pursued by it.
Hence, option A is correct.