Question : Which function of marketing is highlighted in the given statement?
Statement: It refers to giving a special name to the product.
Option 1: Gathering and analysing market information
Option 2: Product designing and development
Option 3: Packaging and labelling
Option 4: Branding
Correct Answer: Branding
Solution : Branding refers to giving a special name to the product. Brand name distinguish the product from competitors product and helps in building customers loyalty and promoting sales.
Hence, option D is correct.