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Quick Facts
| Medium Of Instructions | Mode Of Learning | Mode Of Delivery |
|---|---|---|
| English | Video and Text Based |
Course Overview
The Certificate in Consumer Psychology and Advertising is ideal for students who want to pursue a career in the same field and want to explore this field. This classroom-based course is offered by the School of social sciences department of Devi Ahilya Vishwa Vidyalaya situated in Indore. The course has a semester-based system with hostel facilities and Library access as well. With no particular age limit for the Certificate in Consumer Psychology and Advertising online course, it has an intake limit for the students who are selected through a merit-based qualifying exam prior to the training.
The Certificate in Consumer Psychology and Advertising by Devi Ahilya Vishwavidyalaya, Indore mainly highlights concepts relating to consumer psychology and advertising which will sharpen relevant skills such as analytical, decision-making, managerial, and marketing skills. This course is designed to understand the consumer’s behaviour and psychology to know their buying habits to use this as a potential advertising strategy to increase product reach. Students are given practical projects as well as theoretical knowledge on these key concepts through projects and lectures.
The Highlights
- Course offered by Devi Ahilya Vishwa Vidyalaya in Indore
- Course certification upon completion
- Course duration of 6 months
- Semester course on Consumer psychology and advertising
- Guidance from experienced faculty of School of social sciences
Programme Offerings
- Project
- Classroom- based
- Instructor-led
- Lecture.
Courses and Certificate Fees
| Certificate Availability | Certificate Providing Authority |
|---|---|
| yes | DAVV |
- The Certification in Consumer Psychology and Advertising fees have a separate fee structure for male and female learners with a subtotal of Rs 12800 and Rs. 12611, respectively.
- Both candidates will be charged a common fee for academic fee, development & maintenance fee, and examination fee of Rs 4500, Rs 2500, and Rs 2500, respectively.
- The male and female candidates are charged Rs 3300 and Rs 3111 as the Student’s services fee.
- Students are required to pay some additional payments as well which includes A caution deposit of Rs 4000, an Alumni fee of Rs 500, a Hostel fee and a Central library fee which will be given later.
- If a student wishes to reappear for a particular paper in the semester, they should pay an additional fee of Rs 500 per paper.
Certificate in Consumer Psychology and Advertising fees details
Fee category | Amount in Rupees | |
Boys | Girls | |
Development & maintenance fee | 2500 | 2500 |
Students services fee | 3300 | 3111 |
Academic fee | 4500 | 4500 |
Examination fee | 2500 | 2500 |
Total | 12800 | 12611 |
Eligibility Criteria
Education
Students are required to be graduates (from any one of the subjects: Economics, Psychology, Commerce, Sociology) with a certification with II class.
Certification qualifying details
The students will be provided with the completion certificate for the programme Certificate in Consumer Psychology and Advertising provided by Devi Ahilya vishwavidyalaya in Indore. Further details are not provided for this category. Students will be provided with additional details upon course enrollment.
What you will learn
This informative course on Certificate in Consumer Psychology and Advertising syllabus provides the learners with enhanced knowledge and practical skills on various aspects such as:
- Students get introduced to the principles of consumer psychology and advertising under the Certificate in Consumer Psychology and Advertising programme.
- Students get practical skills on various advertising concepts which are applicable to their future career as well as a part of the Certificate in Consumer Psychology and Advertising course.
- Various skills such as analytical skills, Conceptual abilities, and substantive knowledge regarding the advertising field are imparted to the students.
- The students will improve their decision-making skills which is a key feature to have in this field.
- Under the course, the students will learn in-depth about consumer psychology which focuses on how to understand the consumers for knowing their buying habits.
- Students will explore different ideas on how to increase the product reach for the consumers under the course.
- Students will have their managerial skills polished after covering both the business and technical domains.
- Students will closely analyse how an individual, organization or group selects, pays, uses and disposes of various products as a part of the programme.
- Students will understand how to develop strong marketing strategies for targeting a potential audience for the products under the Certificate in Consumer Psychology and Advertising syllabus.
- The students are also taught how to come up with new strategies which will help the companies to maintain their customers who are currently using the products under the Certificate in Consumer Psychology and Advertising training.
Who it is for
The following learners can find this course:
- Learners who want to pursue a career as a consumer psychologist can apply for the online course.
- Candidates who are practising as consumer psychologists can use the methodologies to upgrade in their field and can opt for the course.
- Learners who want to learn and explore the field of advertising and consumer psychology can select the Certificate in Consumer Psychology and Advertising programme.
Admission Details
The Certificate in Consumer Psychology and Advertising classes have an admission process based on the merit received for the qualifying examinations.
Students can follow the given steps for registering for the Certificate in Consumer Psychology and Advertising training:
Step:1- Candidates can visit the Certificate in Consumer Psychology and Advertising course details from the URL- https://www.dauniv.ac.in/Admissions2019.php/GroupH/Certificate-Consumer%20Psychology%20&%20Advertising.pdf
Step:2- Check for the examination date on the college website and appear for the examination.
Step:3- If qualified, the students will be notified regarding the further admission process.
The Syllabus
Evaluation process
Students are required to appear and qualify for a qualifying examination for getting admission to the Certificate in Consumer Psychology and Advertising. The students can visit the college websites for the date and other details. The admission is based on the merit received from this examination.
DAVV Frequently Asked Questions (FAQ's)
This course provided by Devi Ahilya Vishwa Vidyalaya in Indore does not keep any upper age limit for course application under the directives of the Madhya Pradesh government.
The Certificate in Consumer Psychology and Advertising online course has a student’s intake of 30 per class and reservations are also followed as per the rules of the state government of India.
This classroom-based course offers a semester system for the students and has only one semester which will have an overall length of 6 months.
The students are given lectures and in-depth teachings on important concepts such as decision making, consumer psychology, advertising, marketing, and applications, and so on.
The students are required to appear and qualify for an entrance examination which will be the main criteria for getting course admission. Students can follow the website for more examination details.
This training program on consumer psychology and advertising is offered by the prestigious institution of Devi Ahilya Vishwavidyalaya situated in Indore for all the enrolled students.
The students are charged additional hostel fees along with library access fees as well. The amount will be notified to the students during the process of payment.
The students should be a graduate in any one of the subjects like Commerce, Sociology, Psychology, and Economics with at least certification with II class. They should also qualify for the Certificate in Consumer Psychology and Advertising online course entrance examination.
The students are given prior notice that the subjects can be changed by the college authorities as per any requirements. The students will be notified of any such changes.