Question : Case Study:
XYZ Beauty Products offers a limited-time deal where customers receive a free gift with the purchase of specific skincare items. What sales promotion technique is XYZ Beauty Products using?
Option 1: Trade Shows
Option 2: Premiums
Option 3: Rebates
Option 4: Loyalty Programs
Answer (1)
13th Jan, 2024
Correct Answer: Premiums
Solution : The correct answer is (b) Premiums.
Premiums involve offering a free or discounted item as an incentive to encourage a purchase. In this case, customers receive a free gift with the purchase of specific skincare items, making it a premium offer. Trade shows, rebates, and loyalty programs are distinct sales promotion techniques with different incentives or mechanisms.
Comments (0)
Related Questions
Trending Articles/News
