Question : Which function of marketing is highlighted in the given statement?
Statement: It involves services like after sale services,handling customer complaints, providing credit facilities,maintenance services and technical services.
Option 1: Gathering and analysing market information
Option 2: Product designing and development
Option 3: Customer support service
Option 4: Branding
Correct Answer: Customer support service
Solution : In the highly competitive world very important function of the marketing management leads to customer support services like after sales services, handling customer complaints, providing credit facilities, maintenance services and technical services.
Hence, option C is correct.