Question : Which of the following statement is correct? Statement 1: The policies adopted by manufacturers to attain success in the market constitute the marketing mix. Statement 2: The firms task is to find the best setting for its marketing decisions variables. This setting constitute its marketing mix.
Option 1: Both are true
Option 2: Both are false
Option 3: Statement 1 is true and statement 2 is false.
Option 4: Statement 1 is false and statement 2 is true.
Correct Answer: Both are true
Solution : According to Dr. R.S.Davar The policies adopted by manufacturers to attain success in the market constitute the marketing mix. According to Philip Kotler, The firms task is to find the best setting for its marketing decisions variables. This setting constitute its marketing mix.
Hence, option A is correct.
Question : Which of the following statement is correct? Statement 1: Marketing mix refers to all the decisions relating to the product. Statement 2:Product mix decisions are mainly with regard to branding packaging labelling and weight of the product.
Question : Statement 1: Agricultural marketing helps in the efficient allocation of resources in the agricultural sector.
Statement 2: Agricultural marketing enables farmers to identify profitable crops and make informed production decisions.
Question : Which of the following statement is correct? Statement 1: Marketing mix refers to the aggregate of policies formulated with the view of successfully completing the different marketing activities. Statement 2: Marketing refers to the sale of goods and services
Question : Statement 1: Agricultural marketing involves the selling of agricultural products.
Statement 2: Agricultural marketing helps farmers reach a wider customer base.
Question : Which of the following statement is correct? Statement 1: Selling focuses on product,promotion,pricing and physical distribution. Statement 2: Marketing pays attention to the promotion.
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