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Question : Which feature of marketing is highlighted in the given statement?
Statement: It involves exchange of products and services for money or valuable consideration.

Option 1: Need and want

Option 2: Customer value

Option 3: Creating a market offering

Option 4: Exchange mechanism


 


Team Careers360 10th Jan, 2024
Answer (1)
Team Careers360 12th Jan, 2024

Correct Answer: Creating a market offering


Solution : The process of marketing works through the exchange mechanism. Marketing involves exchange of production services for money or valuable consideration. Exchange is often referred as the essence of marketing as goods produced at different places a distributed over a wide geographical area.

Hence, option D is correct.

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