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Quick Facts

Exam
CAT
Seats
75

Course Details

MODE

Full time

DURATION

24 Months

Course Objective: To Empower students with a New Age Skills for New Age Jobs through Rigorous Training & a Paid Global Apprenticeship based Earn while you Learn MBA.

  • Duration: 2 Years Full-Time
  • Credit Value: 102 Credits
  • Apprenticeship Duration: 30 Hours/Week for 18 Months
  • All Students will begin their Paid International Virtual Apprenticeship from Semester 2 until Semester 4. A 6 Credit Industry Internship Project Report + Viva Voce will be submitted in 3rd Semester. 

·Major & Minor Specializations can be chosen from: Finance, Marketing, HR, Operations, Management Information Systems & Healthcare Management

  • Pedagogy & Learning Tools:

Lectures 20%, Discussion 6%, Presentation 11%, Case Studies 10%, Group Task 5%, Assignments 15%, Projects 12%, Flipped Class 7%, E Learning 14% (Converted to Horizontal Graph)

  • Assessment Weightage:

Continuous Assessment 35%, E-Assessments 20%, Industry Internship Report 10%, Capstone Project 10%, University Examination 45% (Converted to Horizontal Graph)

SEMESTER 1 -

1st Semester Courses 

Managerial Economics

Digital Marketing

Organizational Behaviour

Marketing Analytics & SEO

Business Communication

Content Marketing & Communication

Legal & Business Environment 

Marketing Business Development

Indian Ethos and Business Ethics

Marketing & CRM Applications

Quantitative Techniques

Omni-Marketing Campaign Development

Website Development

Digital Marketing Capstone Project


SEMESTER 2

2nd Semester Courses

Indian Economy and Policy

Paid Virtual Apprenticeship

Financial Reporting, Statements & Analysis

Product Marketing & Sales

Operations Management

Marketing Management

Management Information System

Innovative Venture Creation

Human Resource Management 



SEMESTER 3

3rd Semester Courses

Entrepreneurship & Project Management

Paid Virtual Apprenticeship

Corporate Strategy

Digital Sales Capstone Project

Elective Papers - two 300 Level Major + two 300 Level Minor Papers

Grooming & Soft Skills Development - I


SEMESTER 4

4th Semester Courses

Elective Papers - choose four 400 Level Major Subjects + two 400 Level Minor Subjects

Paid Virtual Apprenticeship

Grooming & Soft Skills Development II

Industry Readiness Bootcamp


Eligibility Criteria

CAT Score – 70, MAT Score – 80, XAT Score – 65, CMAT Score – 80, JEMAT Score – 80.

Work Exp. -  Preferred

Min. UG GPA/12th Marks - 65%/75%

*NPAT is mandatory for students who have not given any of the above 5 Exams.

Admission Details

Selection Process
1. Personal Interview
2. Group Activity
3. 3 Minute Personal Video Submission on “Why I am the best candidate for the MBA program?”

Applications for Admissions are open.

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