Online Digital Marketing Courses & Certifications

Content is the king, this phrase is very appropriate in the scenario of today’s world. The Internet has become a source of everything, the accessibility of everything is there at our fingertips. The Internet is flooded with websites giving essential information to users. But what distinguishes a website from a reliable website is its content. The Strategy of Content Marketing course is the initiative by the UC Davis, University of California, and a leading content marketing authority, Copy blogger. This is specially designed for learners who are keen to learn about content marketing. 

The Strategy of Content Marketing training lays emphasis on content marketing and makes an efficient strategy for content development. Students will be trained online by the experts and the curriculum ensures comprehensive development of the students. This is a 5-week online course available on the platform of Coursera, the classes for the same can be completed in approximately 20 hours. The course shall focus on the complete learning process through assignments, quizzes, reading material, and videos. The candidate will also receive The Strategy of Content Marketing certification from the University of California, Copy Blogger, and Coursera. 

Also, Read

• Express Bootcamp for Content Marketing
• Search Engine and Content Marketing

The Search Engine Marketing Certification encompasses all the necessary concepts of search engine marketing (SEM), such as pay-per-click (PPC), PPC campaigns, ad-writing techniques, performance tracking, understanding user psychology, SEM management, and more. These will help you understand how search engine marketing works, its best implementation methods, and generating profitable leads for your company.

The Search Engine Marketing Certification by Digital Vidya is a self-paced module, consisting of pre-recorded video presentations crafted by trained SEM experts. The course consists of instructor-led, live online classes, hands-on projects, real-time case studies, collaborative online sessions, and over 15,000 SEO tools. For practical learning, you will also work on a month-long project and some take-home projects to implement the acquired skills.

Furthermore, the Search Engine Marketing Certification training consists of a research-based internship, where you will do weekly research on topics. With proper submissions, you will write blog posts on Digital Vidya with your credentials. After satisfactory completion, you will receive the Search Engine Marketing online Certification program. 

The SEO Certification Course Training Online consists of all the key concepts of search engine optimisation (SEO) to help you become a fluent SEO professional. The course curriculum comprises the key components of SEO; such as the SEO framework, best on-page practices, SEO-friendly design, keyword research, and more. 

Moreover, the SEO Certification Course Training Online course by Digital Vidya is a self-paced curriculum, consisting of pre-recorded presentations and videos, crafted by SEO experts. The programme also has instructor-led, live online sessions, real-time case studies, hands-on projects, and a discussion forum, for an interactive learning session. The course also provides free SEO tools for hands-on experience. 

Moreover, the SEO Certification Course Training Online programme also provides a month-long project and take-home assignments to help you further implement the acquired skills. You will also avail of a research-based internship, where you will work on weekly topic research. Once you finish the training course, you can appear for CSEOM and CSEOP certification exams as well.

With ever-advancing technology and consumer behaviour constantly changing, companies need to keep up to drive customer engagement and operational success. Digital marketing, along with customer insight and data analytics, is a tool that marketers must master. The Professional Certificate in Digital Marketing Course online programme will help you do just that.

The Professional Certificate in Digital Marketing certification programme is a fast-paced summary of the latest developments and best practices in digital marketing and content development. With hands-on implementation, live project work, and over 120 hours of training, this Professional Certificate in Digital Marketing Course online training will teach you all you need to know about digital marketing.

The Professional Certificate in Digital Marketing Course by Talent Shiksha is a hybrid training programme, in that it involves both online and in-class learning. You will learn how to master technologies and tools like WordPress, Shopify, Google Ads, Facebook Ads, and 91 others. 

With four specializations available, and more than 20 globally recognized certificates, the online Professional Certificate in Digital Marketing course is a no-brainer for anyone who wishes to pursue a career in marketing. 

This course of Certificate Course in Advanced Digital Marketing by the National Institute of Electronics and Information Technology, Delhi provides the candidates with introductory information about making it big in the world of digital marketing. The candidates will learn how to set up pages on Facebook and make them grow by targeting the right audience using tools such as Facebook Ads and MASTER Facebook ads manager. Candidates will also master the setting up of a YouTube channel and make it grow among the masses. They will learn to create video and display ad formats as well. 

The Certificate Course in Advanced Digital Marketing training course offered by the National Institute of Electronics and Information Technology, Delhi will be running for about 4 weeks, and the students need to give two hours daily for studying this course, that is from 3:30 PM to 5:30 PM. This course will also give the students the facility of live online classes, so the module can be accessed anytime and from any place. 

The course of Digital Marketing developed by the National Institute of Electronics and Information Technology gives a great learning chance to all the candidates who are interested in the area of marketing and aspects related to it. The duration of this Digital Marketing certification programme is 4 weeks. Students have to spend 2 hours each day pursuing this curriculum. 

The programme offered here is a 100 percent online learning course. Students will learn about the different areas of Digital Marketing online course and processes required for its functioning. Learners will gain basic knowledge about the marketing plan and search engines. Students will gain valuable experience which is necessarily required for being a professional in the field. Digital Marketing training certification course is presented by NIELIT [National Institute of Electronics and Information Technology]. Students will understand the tips and tricks required for being successful in the field. The course will help the candidate in learning about the fundamental tools and building the strategy techniques which are extremely important for being professional in the field.

The Digital Marketing – Strategies & Channels online course explores the various tactics, strategies, and channels for effective online marketing. The curriculum breaks down multiple aspects of digital marketing and explains in detail how each concept works. One of Germany’s leading digital marketing experts, Professor Seitz, will explain the program’s topics to help you understand in the best way possible.

The Digital Marketing – Strategies & Channels certification syllabus covers several strategies such as content marketing, engagement marketing, and experience marketing. You will gain a deeper understanding of how social media platforms influence digital marketing and the niche contribution each forum brings. Whether you want to learn about organic Facebook search, conquer search engine marketing, or explore email and native advertising, this course covers it all and much more. 

Furthermore, this four-week Digital Marketing – Strategies & Channels program offers in-depth course material, assignments, flexible time management, and the opportunity to interact with a global community. You can choose your own learning pace and boost your CV with certification. 

Digital Marketing – Critical Success Factors program is an online course that explores the critical factors seen in every successful marketing strategy. You will learn how to plan, design and conduct online marketing activities and learn about the new marketing reality. The course will also introduce you to an effective marketer’s different mindsets, such as performance-driven operation and agile marketing. 

Moreover, you will learn what makes a marketing campaign ideal, improve conversions, and measure success. Digital Marketing – Critical Success Factors online course uses many learning tools such as fun and challenging assignments and video lectures. You can complete the course as per your timing and will receive a Certificate of Participation upon completion.  

Your course instructor will be Jürgen Seitz, a leading digital market expert in Germany. Digital Marketing – Critical Success Factors training program is ideal for anyone looking to learn digital marketing concepts. You will receive multiple tips to improve your daily marketing efforts. 

The Digital Marketing for Hoteliers online course is offered at the online education platform FutureLearn and is developed by the Swiss Education Group, a private hospitality educator. The course modules are lined up for four weeks with four hours of sessions every week. The study is learning how to analyse the hotel’s website and examining the customer’s actions both online and offline. The course helps the candidates know about the kinds of target markets, their requirements, data administration, and reviewing those results. 

The course will allow the learners to explore customised marketing strategies and narratives for media along with discovering the role of online travel agencies in the hotel industry and ways to strengthen the connections with them. This business management course will assist the development of expertise in leadership and entrepreneurship while combining the knowledge of digital marketing for the field of hotel and hospitality. The expert guidance for this course is provided by the assistant dean of the Hotel Institute of Montreux, Claire Jollain, and the lecturer's Peter Slade, Ben Smith, Antoine Casanova-Mazet.

This course is offered by the online educational platform FutureLearn as a part of the How to Start Your Own SEO Agency: From SEO Basics to Turning a Profit ExpertTrack. This short-term certification course is guided by Joshua George, founder, and owner of ClickSlice which is a leading SEO agency. 

Expertise in Search Engine Optimisation (SEO) techniques has become an indispensable aspect of digital marketing and data visualisation. It is necessary for the optimisation of any website. Its inevitable nature has opened the scope for vital business opportunities for profit.

Hence this online course provides insights on how to begin an SEO business from the basics.

The learners are taught about Search Engine Optimisation (SEO) and how to outsource it, they are also given the knowledge of using a hybrid option of SEO and outsourcing. The How To Start and Run Your Own SEO Business From Home: The Complete Blueprint online course also instils the inspiration required to start a new business.

After establishing the business, the candidates are taught to find clients, name the business and frame the prospects of the business and the required business analytics. The online programme gives information on the six basic elements that render a website successful. It helps the trainees identify the SEO workflow process and provides the distinction between national and local SEO.

An overview of the client attraction strategies, organic listing, and cold emails along with the three different pricing levels to charge the clients depending on the data and the value provided is done during the course of instruction. The course objectives include knowledge on invoice setting up and sending techniques, and ways to tackle customer grievances, and strategies to keep them satisfied. Various forms of reporting and result determination are taught during the training process which yields successful business implications.

The Local SEO: A Definitive Guide to Local Business Marketing online course is offered by the online educational platform called the  FutureLearn and is one among the ‘How to Start Your Own SEO Agency: From SEO Basics to Turning a Profit’ ExpertTrack courses. The online training is tutored by Joshua George, the founder, and owner of the leading SEO agency ClickSlice.

This SEO guiding course will teach the theory behind the SEO strategies and also share techniques that bring your website to the first page of google search. In the programme, the course instructor will include the SEO tactics that are being practised by their agency which proves a hands-on experience with the methodology. Concepts like keyword search, googling the business, optimising the website for a particular keyword, citations, and building links, will be discussed in this business management programme. 

The online course instructor for the Local SEO: A Definitive Guide to Local Business Marketing course will guide the trainees with practical sessions on how to implement the SEO strategies and create better SEO content. The online assessments with applied learning of SEO techniques will equip the candidates for developing their local business online with advanced business marketing and business management strategies that increase client traffic, exploration and sales of their products and services.

The conversion of consumer behavior into useful company information is what digital marketing analytics accomplish. Businesses may learn more about what consumers are doing online, why they are doing it, and how to use this information to create more effective digital marketing campaigns with the aid of digital analytics tools. Digital Marketing Analytics in Practice online certification is designed by the University of Illinois at Urbana-Champaign and taught by Kevin Hartman - Visiting Professor & Head of Analytics at Google, which is delivered by Coursera.

Digital Marketing Analytics in Practice online training provides 20 hours of extensive lectures designed to educate participants with the foundation needed to apply data analytics to real-world difficulties that digital marketers face regularly. Digital Marketing Analytics in Practice online classes discuss topics like digital marketing, web analytics, web scraping, dashboarding, and storytelling, as well as provide an understanding of the practical approach to planning, collecting, analyzing, and reporting data.

Digital Marketing Course online course is both online as well as in-classroom training based programme for candidates offered by IMS Proschool. This programme will act as a good initiation into the areas of digital marketing with hands-on training. The Digital Marketing Course certification syllabus is planned in such a manner that the programme runs smoothly for three months and has study resources offered by expert professionals with a good number of case studies. The course is prepared by candidates keeping in mind the latest industry trends and up to date practices. The course concepts are taught in a very comprehensive manner and prepare the candidate well for 6 certifications offered by both Google and Facebook. The Digital Marketing Course certification offers a verified credential or certificate and is partnered with the Ministry of Skill Development, Govt. of India.

Many firms use Artificial Intelligence to optimize procedures and boost productivity. Digital Skills: Artificial Intelligence course explains AI in action, its benefits and drawbacks, and studies the ethics of responsible AI, and Digital Skills: Artificial Intelligence certification is completely developed by Accenture's professionals which FutureLearn offers. Digital Skills: Artificial Intelligence syllabus includes three weeks of duration, two hours of weekly study, extensive learning resources, and unrestricted access to the course for people who wish to build and analyze how AI breakthroughs may affect their work and increase their understanding of artificial intelligence.

Digital marketing is essential for reaching your audience and expanding your business. Digital Skills: Digital Marketing course will introduce you to several marketing strategies, including banner advertising, pay-per-click advertising, content marketing, search engine optimization, social media marketing, and email marketing Digital Skills: Digital Marketing certification course is completely led by Accenture's professionals which are offered by Futurelearn. 

Digital Skills: Digital Marketing training includes two weeks of comprehensive learning resources and unlimited access to the course for those who want to develop various types of marketing strategies and techniques in digital marketing. 

The planning, development, and editing of web content, typically for digital marketing purposes. It may involve writing blog entries and articles, video and podcast scripts, as well as content for certain platforms. Material writing encompasses various forms of textual content. Each variant can serve a distinct purpose and promote the company in its own way. The University of Leeds designed the How to Create Great Online Content certification will be taught by Meg Pickard, which is delivered by FutureLearn.

How to Create Great Online Content online training comprises more than two weeks that focus on providing participants with a detailed understanding of online 'content' and how content is planned with a specific purpose, analyzing online content, and employing practical tactics for content media development. How to Create Great Online Content online classes cover topics such as planning the content, identifying the messaging, and the use of language. Participants can learn practical ways for efficient online communication and explore best practices for content media creation.

The Digital Tools for Writing, Authoring and Reviewing Manuscripts online course is a certification course offered by the ICT Academy of the National Institute of Technology located in Patna. The short course incorporates various forms of writing long manuscripts, and the various tools we can use to review and edit the same. It looks at mathematical, technical and bibliographical styles of writing and also incorporates understanding the difference between print publishing and publishing for the internet.

The Digital Tools for Writing, Authoring and Reviewing Manuscripts online courses introduces students to several language support tools that include Grammarly and Draft. Also, the students learn how to articulate content in different language styles such as Mathematical style for drafting science and technology work. Students also get to learn drafting technical reports, thesis and various other forms of written content. Bibliography management is also covered in the course allowing students to use tools like JabRef and Mendeley. With content marketing gaining popularity these days, the  Digital Tools for Writing, Authoring and Reviewing Manuscripts online courses puts the students in an advantageous position.

Candidates will benefit from the Certificate in Digital Marketing by developing a well-thought-out digital marketing strategy that offers a higher return on investment (ROI) than conventional marketing tactics. 

To help firms monitor and analyse their marketing campaigns, Certificate in Digital Marketing Classes are required to understand how digital marketing uses internet platforms and techniques. Digital marketing produces real-time results that assist organisations in analysing their successes and failures. 

The Certificate in Digital Marketing Syllabus covers a variety of topics, such as how to develop a social media marketing strategy, how to maximize the effectiveness of Google Ads, how to implement a successful PPC advertising campaign, and much more.

All students get a Certificate in Digital Marketing by Oxford Home Study Centre (OHSC) and it is an accredited (Continuing Professional Development) CPD activity. 

Branding and Communication for Digital Marketing Course is a beginner and intermediate level programme administered by Board Infinity, the online platform that offers numerous certifications in digital marketing and data science. Branding and Communication for Digital Marketing Online Course will equip the students with better awareness of branding that will accelerate the visibility of the companies, communication and creative content creation for digital marketing, viral marketing and blogging.

Offered by Board Infinity, the Branding and Communication for Digital Marketing Programme will be instructed by various industry experts and experienced coaches using the Live Classes, On-Demand Videos, Case Studies, Assignments, Projects etc. After the programme, the students will be conferred with a certificate that will help them to boost their career prospects.

The surge in digitalisation backed by advancements in the telecom sector has changed the entire global business scenario. Every business, small, medium, large or multinational, is constantly engaged in adapting and improvising with the rapid changes that the wave of digitalisation has brought along. And amidst all these, traditional marketing has witnessed a paradigm shift with the strong and promising role of digital marketing in the prevailing scenario.

With the shift from traditional brick-and-mortar showrooms to online, virtual stores, digital marketing plans and strategies have assumed great significance. It is observed that, for any business to compete, sustain as well as thrive in this era backed by digitalisation, it is highly relevant to create and implement digital marketing strategies using various innovative tools and techniques that the area has to offer. 

The Digital Marketing for Business Growth by Indian Institute of Management Bangalore (IIMB) has been designed to equip the participants with valuable insights on various dimensions of digital marketing. The programme aims at disseminating information on the use of innovative tools and techniques like social media marketing, web analytics, content strategy, influencer outreach and digital marketing budget, to assist the participants in creating and implementing digital marketing campaigns for the successful growth of their businesses.

Digital Marketing, mainly in the form of Social Media Marketing, has emerged as the most powerful marketing tool in today’s internet-savvy scenario. Therefore, the Digital and Social Media Marketing Strategies MOOC is made to impart the knowledge of prominent strategies utilised by organisations for marketing throughout digital media. You will explore the techniques necessary to excel in the tricky and competitive field of Digital Marketing.

The Digital and Social Media Marketing Strategies course at ISB is created to help you become an expert on useful tools including social listening, social graph, digital attribution, big data and A/B testing. Proficiency in these tools will boost internal and external business innovation. You will also learn how to assess the success of your marketing campaigns using various measurement methods.

Social Media and Digital Marketing have immense power to drive business growth due to the availability of tech devices in every household. Hence, Digital and Social Media Marketing Strategies certification course will make you ready to seize the opportunities by exploring intelligent marketing and advanced analytics concepts in great detail.

The SEO, SEM, and Google Courses by NIIT is a beginner-friendly study that includes 50 hours of extensive classroom training. The programme also features online guided practice of an additional 48 hours and classroom assessments for increased retention and improved learning outcomes.

The SEO, SEM, and Google certification course will teach you how to run effective ads on Google, Bing, etc. You will also explore SEO’s strategic and successful usage for appearing and ranking high in the search results.

The SEO, SEM, and Google course syllabus start with digital marketing fundamentals to provide a holistic foundation for Search Engine Marketing (SEM) and Search Engine Optimisation (SEO) concepts. The curriculum also focuses on link building and backlinks, creating content for SEO, and schema mark-up For SEO. 

Besides, the SEO, SEM, and Google training prepare you for 5 Google certification exams. As a working professional, graduate, or student, this curriculum is ideal for you if you wish to add Google certifications to your resume or upskill by learning how to display ads and run search campaigns.

The demand for social media marketers is up with an increase in the significance of social media as a popular marketing platform for businesses worldwide. With the Social Media Marketing Short-Term Course by NIIT, get equipped with hands-on applied experience in running social media marketing campaigns. 

You will learn to devise social media marketing strategies for various platforms, including YouTube, Facebook, Google, Instagram, Twitter, Pinterest, Google Plus, etc. Besides, the Social Media Marketing Short-Term certification course also trains you to develop persuasive content that appeals to the audience and schedule your content for regular publishing across social media platforms. 

You will explore the Social Media Marketing syllabus through live online classes, guided practice, app-based learning, hands-on exercises, case studies, role plays, and more. NIIT ensures that you get classroom experience as you can ask questions to your instructors and get answers in real-time.

The Social Media Marketing training features 40 hours of hybrid learning from expert faculty. What’s more, you also receive a peer and faculty connect facility, an NIIT certificate upon course completion, and assistance from your nearest NIIT centre for any query.