Online Marketing Analytics Courses & Certifications

With the rise of digital technology, marketing has evolved into a vast network of channels to connect with customers. Marketers need to consider the complete picture to deliver and anticipate rapidly changing customer expectations. Moreover, they should also be aware of the latest trends in marketing analytics. The Advanced Marketing Strategy and Analytics programme covers all of this and more.

The Marketing Strategy and Analytics online programme is developed to give you a holistic view of marketing strategy concepts. The course also covers marketing analytics which will help you analyse customer data and make impactful marketing decisions. All the course modules will be delivered through live online classes, simulations, hands-on modules, capstone projects, and case studies.

The Marketing Strategy and Analytics certification will help you handle contemporary marketing problems with ease. You will also be granted the IIM Kozhikode Executive Alumni status upon course completion. The course will be taught by Prof. Atanu Adhikari and Prof. Shovan Chowdhury.

This course, abbreviated as M.A.D.E., is delivered online in the form of news directed at trading in select company shares. It has been synthesized that time and effort taken to analyze three factors often lead to higher accuracy in predicting future movements of the share market. These factors are Data, News, and Events. It has a close resemblance with the Unidirectional Trade Strategies, covered in a different program.

It is our vision, by Learn the Language of Market-MADE Course, that everyone gets access to the core pillars that lead to a successful trade. Students who have challenges with performing fundamental analysis will find this new approach to better understand the stock market especially useful. Simply put, Learn the Language of Market-MADE Course will help the participants see the market behaviour in a whole new light.

Market Analysis by Data and Events is run by Mr. Manish Taneja and Mr. Puneet Grover by way of 24 structured lessons with a combined run-time of approximately 10.30 hours. The language of instruction has been kept as Hindi and makes up for an exciting self-learning experience.

The Advanced Certificate Programme in Statistics & Analytics for Marketing Insights Course provided by MICA aims at educating learners about the latest trends and developments in the field of marketing management and marketing analytics. The online course is a 6-month specialized programme available on the Eruditus Executive Education platform.

Through the Advanced Certificate Programme in Statistics & Analytics for Marketing Insights Live Course, learners will be introduced to different types of research techniques using data-driven strategies that meet the market requirements. Learners will also be equipped with skills in machine learning applications.

The Advanced Certificate Programme in Statistics & Analytics for Marketing Insights Training Course is delivered through live online sessions, discussion boards, webinars and other interactive sessions with experts in the field. If you successfully complete the evaluations and score 70% overall, you will be rewarded with a certificate from MICA.

Executive Development Program in Marketing Analytics is a five months course. The course will have a run-time for 3 hours every week on Sunday between 10 AM to 1 PM. 

This course will provide the right tools and techniques to all its participants who will, in turn, offer marketing managers to make better investments. In the duration of the course, the participants will be taught methods like awareness, loyalty, satisfaction, distribution levels, market share, and others and how these are linked to the financial outcome of the firms. 

The course also gives an opportunity to quantify the impact of marketing efforts with minute attention to access their short and long-term implication on the organisation firm. The Marketing Analysis course is regarded as an absolute necessity for all working professionals in sales, marketing, business development, branding, advertising, analysts, and executives.

Marketing Analytics is the most essential part of any organisation, for those seeking to establish themselves in this field, the Executive Development Program in Marketing Analytics is the best choice. For further information on how to achieve it, this article consists of all essential contents including eligibility, career opportunities, admission process, fees, and many more. 

The Executive Certificate Programme in Marketing Analytics with IIM Rohtak, India aims to provide advanced analytical tools and techniques to candidates. And this will be helping them to deal effectively and confidently with complex marketing problems. In this programme candidates will be acquiring knowledge in advanced marketing analytics for business and various marketing analytical tools with their advantages and disadvantages. Candidates will be able to develop a cognitive ability to make logical implications from analysis and applying those into the business decisions.

The certificate for the Executive Certificate Programme in Marketing Analytics offered by the IIM Rohtak. Faculties assigned for this programme are among the top faculties of India. Candidates will be experiencing industrial interaction during the programme. Which will be an advantage for them. 

Nulearn has a big alumni circle. A lot of them are working in top companies. Some of the top-notch companies are Jaguar, Cisco, TATA, Toyota, HCL, Dell and many others. By enrolling to the Executive Certificate Programme in Marketing Analytics through Nulearn candidates can build their future.

As you know, data is the new fuel of any business, and marketers analyse it to provide better services to the customers. Executive Development Program in Marketing Analytics by Nulearn is designed to train marketing students in market intelligence, using research practices and analytic techniques for day to day marketing decisions and formulating marketing strategies. 

Furthermore, the Marketing Analytics programme is a 4-month training course curated by IIM Visakhapatnam in association with the Nulearn platform. Through this programme, you will acquire critical analysis abilities and decision-making skills to tackle marketing and business issues. You will also learn how to use market intelligence in a real-world context through case-based sessions.

Throughout the course, you will benefit from continuous assignments and evaluations. There will also be a final exam, and after completing all the course elements, you can earn the Executive Development Program in Marketing Analytics certificate from IIM Visakhapatnam. 

As an entrepreneur, marketing lead, CMO, sales and marketing professional, or functional manager, you can upgrade your marketing analytics skills with this training. 

The Certified Market Analyst online course is a study about the functions of market analysts and the techniques to read and develop a knowledge of points and figures, line and candlestick charts of price perspectives. The course helps the students build expertise in identifying the price patterns, the market trends, and the sustainability of the trends. The market analyst course is provided by the BSE Institute Ltd. The online program is organized for nine months and the students ought to attend the two-hour live online sessions every weekend.

The course curriculum is focused on providing the students with advanced level training on the analytical strategies, theories, and principles of technical analysis. The students are engaged with logical and reliable research techniques, portfolio management, trading choices based on the broad range of charts and data. The online program helps the learners upskill their career roles and improve their knowledge by the insights offered by the academic professionals from the BSE Institute.

The Marketing Analytics and AI certification course offers a transformative learning experience, empowering individuals to navigate the complex marketing landscape with precision. Through hands-on training by industry experts and immersive classroom sessions, participants delve into topics like attribution modelling, social media analytics, and machine learning for marketers. 

With the Marketing Analytics and AI certification by BIA, participants learn skill-building and practical application, exploring a comprehensive curriculum designed to foster a deep understanding of marketing analytics and AI tools. From optimising marketing budgets to integrating cutting-edge technologies, students gain invaluable insights and real-world experience to propel their careers forward.

Also Read: Online Marketing Analytics Certification Courses

The Marketing Analytics Course by Jigsaw Academy is a highly-accessible, easy to learn online programme that covers all the critical concepts of marketing analytics. The course will help you understand the essentials of marketing analytics, including the management, analysing, and measurement of marketing performance. The Marketing Analytics Course curriculum provides you with a holistic landscape of forecasting revenue (B2B), market segmentation, pricing analytics, and more implementations of market analysis. 

Furthermore, the Marketing Analytics Course also features several relevant case studies that are spread across various industries, to put your acquired marketing skills to use. Throughout the curriculum, fundamental lessons and practical assignments will help you master the concepts of marketing analytics. These will help you in optimising and maximising ROIs and minimising the costs of your organisation. 

The Marketing Analytics Course programme aims at giving you an easy learning experience through its attractive highlights. The training course offers an easy-to-understand curriculum placed in an online learning module. Along with mobile app access, a ticketing system for technical and faculty support, Jigsaw Academy will also award you with a course-completion certificate.

Marketing Analysis is a fast growing field that enables you to analyse data to find more attractive marketing opportunities. It is a process that is used in various industries and is not limited to any particular field. The Marketing Analyst Nanodegree Program by Udacity has been designed for those who want to learn marketing analysis using tools like Google Analytics. 

The Udacity Marketing Analyst Nanodegree Program covers topics like analysing data and building models using Excel, Data Studio and also creating informative data visualizations with Tableau. The course will give an introduction to the fundamentals of data and marketing analysis. 

In addition, the Marketing Analyst nanodegree program incorporates real-world projects to guide students in skill-building through practical knowledge and examples. Project reviewers will give personalised feedback to students after project submission. Udacity also guides after the course completion and helps candidates secure good positions in decent companies by assisting them to build impressive Resumes and career counselling. 

The Marketing Analytics course of edX is an advanced level program under the business and management function focused on developing skills to identify the best of market opportunities for a product or service and support important marketing initiatives. It teaches candidates about the importance of analytics in marketing and returns on investment (ROI) that will maximize a business’ revenue.

This course is a part of the Business Analytics MicroMasters Program, which finds new techniques to quantitative prototype that help a business in statistical analysis, sales forecast, and data computation. It teaches how these features impact communication, customer relations, and market divisions.

Marketing Analytics teaches candidates about various problem-solving techniques and expansion tools to win the business a lifetime value and how the designing of a product/ service affects it. The prerequisites of this course include being an undergraduate in calculus, probability, and statistics and having basic knowledge about R or any other similar programming language.

Marketing Research and Analysis-II online programme is an extension of the Marketing research and analysis course. In the second part, emphasis will be laid on practical aspects and application for data analysis and research. To achieve that, the programme undertakes a step-by-step approach for researchers who have employed data analysis for thesis or publication work.

Through the Marketing Research and Analysis-II programme, industry professionals can experience how data analysis feels in real-time. It covers confusing topics like multivariate data analysis, which professionals and students find particularly challenging. Moreover, it also teaches research tools like various regression analysis techniques, univariate tests, factor and cluster analysis, and discriminant analysis.

For individuals looking for hands-on training, the Marketing Research and Analysis-II online training also provides training in platforms like AMOS and SPSS. The course also features a ton of video lectures, along with weekly assignments. Students can also earn a certificate after passing the final exam.

Marketing Analytics online training combines storytelling and marketing concepts to provide a unique learning experience. Real-life marketing challenges are often solved in a sequence that employs quantitative techniques. This programme will help learners identify the sequence in the context of several marketing problems.

Marketing Analytics programme incorporates 30 hours of online lectures. These lectures will be helmed by Prof. Swagato Chatterjee, IIT Kharagpur. The lessons will provide in-class hands-on training in the R programming language. Moreover, learners will also be provided with reading material and can participate in Swayam’s discussion forum.

Weekly assignments are also a part of the Marketing Analytics programme by Swayam and help candidates test their knowledge in various marketing analytics areas. Students can also choose to appear for the final proctored exam, organised by Swayam and NPTEL at offline centres. Passing this test will allow learners to earn a course certificate, using which they can demonstrate their skills.

Professional Certificate in Marketing Analytics & Research Methodologies is a carefully designed course that helps aspirants learn and predict how customers buy products and their response to marketing initiatives. The programme curriculum teaches learners the best practices to identify potential customer segmentation and focused targeting.

In the Professional Certificate in Marketing Analytics & Research Methodologies online course, you will learn how to use optimization tools and probabilistic models to model pricing sensitivity, customer demand forecasts, and lifetime value. This comprehensive programme will also cover important topics such as data collection methods, statistical computation, forecasting sales via ML, and the introduction to research. 

Professional Certificate in Marketing Analytics & Research Methodologies training makes you understand how to gauge factors while introducing and designing new products to the market. Upon completion, you will receive a prestigious, verified certificate, awarded under - edX Partner University: Columbia University + Amity Online. This will showcase potential recruiters, the industry skills and practices you’ve acquired, accelerating your career path tenfold.

Marketing Analytics and AI: Strategies and Tools certification course has been designed by UC Berkeley Executive Education to teach working professionals the principles of marketing analytics. The extensive curriculum is covered over two months through online lectures. 

In only a matter of two months, the Marketing Analytics and AI: Strategies and Tools online programme will teach you how best to use data analytics for making informed marketing decisions and gain an edge over your competitors. You'll also learn about the core analytics model, frameworks, and tools. 

As the course progresses, you'll be further undertaking real-world case studies of successful brands to understand the nuances of marketing analytics. This way, the Marketing Analytics and AI: Strategies and Tools course will make you adept at taking a data-driven marketing approach. 

At last, when you have completed the Marketing Analytics and AI: Strategies and Tools online course as required, you will get a digital certificate of completion to certify your skills. 

Big Data and AI in Marketing certification is an 8 weeks course that is launched in collaboration with a 50-year-old SDA Bocconi School of Management, and the provider Emeritus. This course is both live, and online, and is designed for creating more value addition by making the students learn to forecast, understand, and then customising the activities related to marketing in an organisation.

Big Data and AI in Marketing training is a 16 module course where 2 live, and interactive weekly sessions are performed to engage with the participants. Usually, distance learning courses don’t organise discussion sessions but with this course, there is a great rapport between the faculty and the participants. In any case, if the aspirants miss the live lectures, for their benefit, these lectures will be recorded and mailed to them for their learning. Even when the studying sessions are over, the students can access every material as and when they want for a period of a year. 

As the corporate landscape changes, building a customer-centric company becomes increasingly vital for achieving success. The Product Marketing: Research, Consumer Behavior and Analytics online course help in the development of abilities required to comprehend consumer expectations in order to improve organisational decision-making. A Gartner report says that, by 2022, 85% of sales and marketing executives want their company's marketing choices to be based on data analytics of the market.

Companies require individuals with research and analytical abilities to transform the insights gained from the accessible massive amounts of consumer data into operations. Product Marketing: Research, Consumer Behavior and Analytics training teach how to evaluate customer purchasing behaviours and uncover the underlying reasons that impact a brand's interaction with them.

The course teaches students how to utilize exploratory, predictive and descriptive analytics to discover, engage and target consumers in order to build more tailored product and service offers. The Product Marketing: Research, Consumer Behavior and Analytics syllabus covers the skills and strategies needed to extract useful information from market research reports and create a strong marketing strategy that will drive organisational success.

Business leaders worldwide realise the importance of analytics in marketing. However, marketers are unable to optimise the use of analytical tools because of skill gaps. With the right skills, employees can make better decisions, leading to higher profits. The Marketing Analytics course by Wharton Business School can help you fill that skill gap in your organisation.

This Marketing Analytics programme has been designed to introduce you to analytical techniques and tools for better decision-making. Better insights will enable you to ask the right managerial questions and develop smarter solutions to marketing roadblocks. The programme covers concepts from data analytics and modern marketing science to maximising customer-centric profitability.

The Marketing Analytics online course also features industry examples and case studies of organisations like Netflix, Amazon, and American Express. Upon course completion, you’ll receive a certificate from the Wharton School of Business, with which you can enhance your CV/resume and land better, high-paying, and rewarding jobs.

Wharton's Revenue Analytics: Price Optimization online course is comprehensively designed to equip business professionals with the essential knowledge and skills to excel in revenue management and optimization. In the Revenue Analytics: Price Optimization certification by Emeritus, participants will dive into the world of data-driven decision-making, understanding how big data analytics is transforming revenue opportunities and leading to strategic business growth.

The Revenue Analytics: Price Optimization certification course offers practical experience in using various revenue management analytics techniques, enabling participants to tackle optimization challenges across diverse industries. By delving into statistical, optimization, and economic decision-making tools, participants learn to make informed business choices for maximising revenue and beating revenue goals.

The Marketing Analytics programme by Symbiosis Institute of Business Management, Pune provides skills and intelligence to the candidate in various concepts of marketing analysis domain which include decision making, business analytics, marketing, data types, variables, linear regression models, visualization techniques, normal distribution, market segmentation, perception mapping, applications of linear regression and point-to-scale data.

Marketing Analytics course provides knowledge on the concepts in marketing analysis that would help the candidate in making decisions in a business firm. This programme offers knowledge to the learner in the traditional as well as modern concepts in analytics. The participant will learn different types of data visualization techniques and explore the relation between the variables. The entire course is divided into 5 modules. The course is completely online.

The e-certificate is provided on the course completion. The candidate can share them with their resume or LinkedIn profile.  The marketing Analytics programme will help the candidates to understand the essential concepts of marketing analysis and helps them to face marketing challenges.

Organizations have access to a tremendous amount of data about customers and their preferences, buying behaviour, etc. But having access to all this data is of no use if marketers and decision-makers do not know how to interpret it and use it to justify and inform their decisions. The Marketing Analytics online course by Future Learn will teach you how to do just that. 

The Marketing Analytics online course will equip you with the tools you need to measure the efficiency of your customer and brand assets; calculate customer lifetime value; interpret regression analysis; and design experiments as a means to optimize and evaluate marketing campaigns.

The Marketing Analytics programme will benefit aspiring marketing professionals, and even practising marketing professionals who want to develop a career portfolio, grow their knowledge, and increase the effectiveness of their marketing campaigns. But anyone interested in learning the basics of marketing analytics will find this course useful.

A thorough assessment of the market focussing on the specific industry is marketing analysis. It shall help the business owners and board members understand and formulate such a strategy that shall help in the development of the business. Foundations of Marketing Analytics is a course offered by the ESSEC Business School for learners who are willing to be a part of the market analysis domain. 

Foundations of Marketing Analytics training is delivered by the experts on the online learning platform of Coursera. Candidates who are interested in the course can easily log in and start learning from the experts. This is an online course of 3 weeks and the classes for the course will be completed in approximately 5 hours. This is the two from a total of the four courses provided by ESSEC Business School on the platform in the domain of Strategic Business Analytics Specialization. Candidates will receive Foundations of Marketing Analytics certification by the ESSEC Business School and Coursera. 

Marketing Analysis is not an easy topic to learn. Participants who want to acquire skills on such a topic need to gain skills from such a platform where they can access a lot of information as well. International Marketing Analyst is a very high-profile job and many big companies across the world look for professionals highly certified with skills and proper training. 

With Vskills, candidates can learn about various topics such as global advertising and promotion, international marketing research, political environment, market-entry, social & cultural environment. 

This Certified International Marketing Analyst Course also helps learners to gain confidence and to deal with outside exposure. Candidates who are recently graduated can gain a lot from this course. Various companies that specialize in marketing hires skilled Certified International Marketing Analysts every now and then. The certificate exam helps candidates to understand the real-life problems which might come once they start working. Such courses are great for self-development and heavy insights for their career ahead.