2 Courses and Certifications

Upskillist Digital Marketing Courses & Certifications

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Introduction to Digital Marketing

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Certificate

Introduction to Digital Marketing

In the time of the internet and social media, digital marketing is emerging and in high demand as compared to traditional marketing. The Digital Marketing course is a 8 week program offered by Shaw Academy. The course explores key elements of digital marketing including content writing, email marketing, search engine optimization, affiliate marketing, social media marketing, pay-per-click, etc.

The Digital Marketing Online syllabus includes defining the target audience and researching the market, customer journey, and marketing analysis which helps to draft a successful digital marketing campaign. The course teaches to create paid campaigns on search engines and social media.

The training covers the launching of digital marketing campaigns, tracking and measuring the performance of marketing efforts. The course briefly introduces google advertisement, its use, strategy, policies, and recommendation to launch search and display campaigns. The course also covers free digital marketing options available on the internet.

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8 Weeks
Skills Covered:
Digital marketing skills
Blogging Course Online

Offered by

Certificate

Blogging Course Online

Blogging & Content Marketing Course is a 5 weeks certified program, The course includes a brief introduction to blogging, different types of blogs available on the internet, and technical requirements to run and manage a blog. The course covers monetizing and managing blogs through different marketing techniques.

The Blogging & Content Marketing Course training covers effective writing, research on the topic of content, making attractive headlines, and tailoring content. The course focuses on content marketing with the help of various platforms and mediums including email marketing, influencer marketing, social media marketing, and other lead generation tactics to generate more and more traffic and revenue.

The Blogging & Content Marketing Course syllabus explores blogging as well as vlogging which covers popular content medium-video. The course describes vlogging and its importance along with tools and techniques required for vlogging. The course also compares vlogging with blogging with different aspects and discusses the importance of both.

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5 Weeks
349
Skills Covered:
Digital marketing skills

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