3 Courses and Certifications

Swayam Retail Management Courses & Certifications

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Retail and Channel Management

Offered by

DAVV via Swayam
Certificate

Retail and Channel Management

The Retail and Channel Management course is a 4 credit course dealing with the basic principles of retail management which are considered as one of the most challenging areas of marketing. The course provides all information that is integral to understanding marketing management and the concept of retailing that adds value to society and the marketplace.

The Retail and Channel Management Training course is developed by subject expert Dr. Subin Sudhir - Associate Professor (Marketing), Indian Institute of Management, Indore. It discusses the aspect of retail marketing concerning consumer's decision-making and the purchasing process in the marketplace. It analyses the way in which consumers behave in the marketplace by taking into account customer experiences.

The Retail and Channel Management Certification course is taught over 12 weeks through an online mode of teaching. The course is extremely relevant since retailing plays a significant role in shaping the economy of the country and 10% of the country's workforce belongs to the retail sector. Candidates who have completed the assessments and end-term exam will obtain a certificate of completion.

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12 Weeks
Skills Covered:
Marketing skills Sales skills Supply Management Financial Management
Retail Management

Offered by

Certificate

Retail Management

Retail Management Certification intends to provide the students enrolled with an introduction to the retail sector, its ideas, and procedures, as well as the chance to comprehend the responsibilities of a retail manager.

The various components of the retail mix, such as retailer types, multichannel retailing, consumer purchasing patterns, retail marketing strategies, choosing retail site locations, supply chain management, merchandising, pricing, store management, store layout & design, and customer service, will be emphasised in Retail Management classes.

All students enrolled will get a Retail Management Certification by Indian Institute of Technology Kharagpur (IIT Kharagpur) under the Swayam Initiative by Government of India.

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8 Weeks
Free
Introduction to Retail Management

Offered by

Certificate

Introduction to Retail Management

The Certificate Course in Introduction to Retail Management by Swayam aims at educating students about the basics of retail management. The course helps in imparting knowledge about the essentials of retail management in today’s market. This training by Swayam is a comprehensive six-week programme plotted around retail management. 

The Introduction to Retail Management course is a postgraduate-level core programme in the field of management studies. Swayam allows you to learn under the guidance of an experienced faculty to ensure a high standard of education. Dr Ashis Mishra, from the Marketing Area at the Indian Institute of Management Bangalore (IIM-B) will lead the course.

The Introduction to Retail Management training programme will help you understand how retail business functions and what are the significant issues and challenges faced by a retail manager. The curriculum includes in-depth learning content about the competition, strategy, management, crucial terms, financial concepts, and pricing theories involved in the retail industry.

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6 Weeks
Skills Covered:
Financial Management

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